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A Holistic Approach to Pricing Power: By the Price Whisperer

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A Holistic Approach to Pricing Power: By the Price Whisperer

By: Per Sjöfors
Narrated by: Rory Kilgorn
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What if the fastest way to boost your profits wasn’t more sales or lower costs—but smarter pricing? In A Holistic Approach to Pricing Power, pricing strategist Per Sjofors reveals why price is the single most influential factor in profitability—and how most companies are leaving money on the table by failing to optimize it.

Inside, you’ll discover:

• Why a 1% change in pricing can deliver double-digit profit growth.

• How behavioral economics explains real-world buying decisions.

• Proven techniques to influence customer willingness to pay.

• Strategies to escape the trap of cost-plus pricing.

• How to protect and grow your pricing power over time.

• Packed with real-world examples, this book blends business strategy, market psychology, and practical tools you can use immediately.

• You’ll learn how to design pricing strategies that maximize value, strengthen your market position, and create sustainable growth.

If you’re ready to stop competing on price and start winning with it, A Holistic Approach to Pricing Power is your roadmap to smarter, more profitable decisions. Listen to this book and take control of your pricing power today.

©2024, 2025 Per Sjofors (P)2025 Per Sjofors
Leadership Management Management & Leadership Business
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