Minor League with a Major Impact: The Business of Fun with Tim Jackson
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About this listen
The best nights at the ballpark often have very little to do with the game itself. In this episode, Adam talks with Tim Jackson, General Manager of the Round Rock Express, about how the franchise has become Central Texas’s “front porch” by blending servant leadership, creative promotions, and a fan experience that goes far beyond the game itself. Tim also shares what it really takes to build something that lasts, and how community, entertainment, and leadership come together to create an experience that keeps people coming back year after year.
Here’s some of what we discuss in this episode:
⚾ More Than Baseball: It’s an entertainment and hospitality business, not just a team
🧢 Legacy Leadership: The Ryan Family vision and a community-first approach
🎆 Fan Experience: Promotions, fireworks, and creating unforgettable ballpark moments
⚾ Career Journey: From mascot duties to GM
🏙️ Future Growth: The evolving role of minor league baseball in a growing city
Get in touch with Tim Jackson:
LinkedIn: https://www.linkedin.com/in/tim-jackson-08567536
Instagram: https://www.instagram.com/timmyj44/
Round Rock Express:
LinkedIn: https://www.linkedin.com/company/round-rock-express/
Facebook: https://www.facebook.com/ExpressBaseball
Instagram: https://www.instagram.com/rrexpress/
Website: www.RoundRockExpress.com
YouTube: https://www.youtube.com/@RRExpressBaseball
Get in touch with Austin Eras
Email: info@austineras.com
Website: https://www.austineras.com/
Call: 512-387-2333
Watch the show on YouTube: https://www.youtube.com/channel/UC-bTMj5WY-4LduZI50w8bvQ/?sub_confirmation=1