Episode 108: Go HighLevel: From Pool Guy to Platform Founder: Shayne Guy’s Mission to Transform Trades & Service Businesses
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About this listen
In this episode, we sit down with Shane Guy, formerly known as “The Pool Guy,” who is now stepping into a bigger vision — building a platform designed to transform trades and service businesses from the inside out.
After more than a decade in the swimming pool industry, logistics, retail, and coaching, Shane is now the founder of Servigo — a systems-driven platform built to help tradies and service business owners get off the tools, automate operations, and scale with clarity.
Inside this conversation, we explore:
The evolution from hands-on tradesman to platform founder
Why most tradies struggle to step out of daily operations
Building systems that create freedom, not just revenue
The power of collaboration over competition in local industries
Creating a community-focused growth model
Moving fast — without desperation — through clarity and alignment
The vision behind the Servigo Roadshow and scaling nationally
Shane shares how years of observation, collecting ideas, studying business leaders, and working within trades have culminated in a mission much bigger than himself — helping business owners build sustainable, systemised, lifestyle-aligned companies.
This episode is about legacy, service, leadership, and designing a business that serves your life — not the other way around.
If you’re a tradie, service provider, or founder wanting to step into the next phase of growth, this conversation will challenge you to think bigger, move faster, and serve deeper.
🎧 Tune in to hear how Shane Guy is building not just a brand — but a movement.