He-Man and the Masters of the Universe: Deep Thoughts About the Pop Culture Endurance of the Fantasy Barbarian Soldier from SPACE!
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By the Power of Grayskull!
On Deep Thoughts About Stupid Shit this week, Emily returns to her first pop culture crush: He-Man, aka, Adam, prince of Eternia. As a very small child, she loved the cartoon He-Man and the Masters of the Universe, and she was somewhat disheartened to learn that this beloved staple of her Gen X childhood was created specifically to sell He-Man toys. The animation, storytelling, and even the cultural commentary (via little public service announcements at the end of each episode) were all in service of Mattel convincing children to bug their parents to buy action figures.
But something funny happened on the way to the cash grab. Mattel created a pop culture phenomenon, in part because they created a cult classic cartoon by catering to the exact interests of their target audience of five-to-ten year old boys. The toy company's market research determined that demographic was most interested in soldiers, space technology, and fantasy barbarians--so Mattel shrugged and gave it to them, thereby creating an enduring pop culture franchise that remains beloved 40-some years later. (Mattel also created a queer icon with some serious homoerotic subtext, but that flew right over baby Emily's head at the time).
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Mentioned in this episode:
How He-Man Changed the World & How It All Fell Apart: The Story of The Masters of the Universe
Tags
deep thoughts about stupid sh*t, pop culture, animation, storytelling, cultural commentary, cult classic, sci fi, gen x childhood, nostalgia, gen x nostalgia, he-man, skeletor, mattel, social, television, masters of the universe, nicholas galitzine
This episode was edited by Resonate Recordings.
Our theme music is "Professor Umlaut" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 4.0 License
http://creativecommons.org/licenses/by/4.0/
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We are the sister podcasters Tracie Guy-Decker and Emily Guy Birken, known to our extended family as the Guy Girls.
We're hella smart and completely unashamed of our overthinking prowess. We love 80s and 90s movies and tv, science fiction, comedy, and murder mysteries, good storytelling with lots of dramatic irony, analyzing film tropes with a side of feminism, and examining the pop culture of our Gen X childhood for gender dynamics, psychology, sociology, religious allegory, and whatever else we find.
We have super-serious day jobs. For the bona fides, visit our individual websites: tracieguydecker.com and emilyguybirken.com. For our work together, visit guygirlsmedia.com
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