Today I had Lauren on the R2Kast 🎙️ A food content creator, recipe developer and social media personality who has built a huge audience around cooking, local produce and great ingredients. 🌾

We spoke about growing up in Scotland, working in hospitality and then spending more than a decade with Scottish Water before eventually taking the leap into content creation full time. It was a really honest discussion about balancing a career, family life and building something from scratch online while figuring out what actually mattered to her. 🍎

A big part of the conversation focused on food. Why quality ingredients matter, supporting local producers, understanding where food comes from and the role social media can play in connecting consumers with farming. Lauren shared how her content has evolved from restaurant recommendations into something much more focused on provenance, local sourcing and telling the stories behind the food on people’s plates. 🌍

We also chatted about the realities of working in social media, the pressure of creating content, dealing with criticism online and the importance of staying authentic. It was a really interesting look at how someone outside agriculture can become such a strong advocate for British food and farming simply through a genuine passion for good food.

Enjoy! 🙂

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