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Dr. Tony Alessandra Interviews Phil Wexler on the Quest for Excellence

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Dr. Tony Alessandra Interviews Phil Wexler on the Quest for Excellence

By: Phil Wexler
Narrated by: Tony Alessandra
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Summary

Dr. Tony Alessandra interviews Phil Wexler on the quest for excellence. Phil Wexler discusses prescriptions for achieving customer service excellence. He differentiates between being an operations-driven company versus a customer-driven company. Phil also proposes creating demanding and complaining customers and the benefits of doing so. You need to set high expectations for your customers so that when they shop your competition, the competition pales by comparison to your company.

©1996 Dr. Tony Alessandra (P)2006 Dr. Tony Alessandra
Management Management & Leadership
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