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Summary of Marc Benioff’s Behind the Cloud

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Summary of Marc Benioff’s Behind the Cloud

By: Swift Reads
Narrated by: George Drake Jr.
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Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company - and Revolutionized an Industry (2009) explores how salesforce.com used cloud-based computing to create new business standards in the early 2000s. With the help of journalist Carlye Adler, salesforce.com founder and CEO Marc Benioff outlines how the company upended the existing software market by offering customer-relationship management (CRM) systems that could be accessed on any computer....

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