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The Myths of Innovation

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The Myths of Innovation

By: Scott Berkun
Narrated by: Ryan Burke
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About this listen

In the new edition of this fascinating book, a book that has appeared on MSNBC, CNBC, Slashdot.org, Lifehacker.com and in the New York Times, best-selling author Scott Berkun pulls the best lessons from the history of innovation, including the recent software and web age, to reveal powerful and surprising truths about how ideas become successful innovations - truths people can easily apply to the challenges of today.

Through his entertaining and insightful explanations of the inherent patterns in how Einstein's discovered E=mc2 or Tim Berner Lee's developed the idea of the world wide web, you will see how to develop existing knowledge into new innovations.

Each entertaining chapter centers on breaking apart a powerful myth, popular in the business world despite its lack of substance. Through Berkun's extensive research into the truth about innovations in technology, business and science, you'll learn lessons from the expensive failures and dramatic successes of innovations past, and understand how innovators achieved what they did - and what you need to do to be an innovator yourself.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

©2007 Scott Berkun (P)2020 Tantor Business Development Business Development & Entrepreneurship Career Success Economics Entrepreneurship Forecasting & Strategic Planning Investing & Trading Leadership Management Management & Leadership Motivation & Self-Improvement New Business Enterprises Personal Finance Small Business Theory Time Management & Productivity Workplace & Organisational Behavior Workplace Culture Career Investing Innovation Technology Business
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I didn't really know anything specific about the topic and I don't really think I gained anything particularly insightful or memorable from listening to this. The points are a bit obvious, otherwise it's fairly succinct and an easy listen.

Passable

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A really great listen! I thoroughly enjoyed this fascinating survey of the myths of innovation. Vast, expansive and deeply insightful book that is very well read with plenty of examples throughout.

Excellent insightful audiobook on innovation!

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