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The Science of Scaling

Grow Your Business Bigger and Faster Than You Think Possible

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The Science of Scaling

By: Benjamin Hardy, Blake Erickson, Tony Robbins - introduction
Narrated by: Benjamin Hardy
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About this listen

 New York Times Bestseller!

What if scaling wasn’t about working harder—but seeing your business through an entirely new lens?

Are you stuck growing 10–20% a year while dreaming of bigger impact—and wondering why scale feels out of reach?

Here’s the hard truth: linear growth isn’t just slow—it’s a sign your business is heading toward stagnation. Research shows that businesses that don’t scale quickly usually fail altogether. Why? Because most leaders are focused on the wrong things, operating from the wrong assumptions, and setting the wrong goals.

In The Science of Scaling, organizational psychologist and bestselling author Dr. Benjamin Hardy, and Blake Erickson, co-founders of Scaling.com, reveal a revolutionary framework that helps companies scale bigger and faster than they ever thought possible. In fact, companies that apply this framework routinely grow 10–100x within just three years.

You’ll learn:

  • The single starting point every scaling company must define—but most completely miss
  • How to use time as a tool to eliminate dead ends and force focus
  • How to identify your blind spots—and stop justifying the decisions that keep you small
  • How to simplify your business model and system so it actually scales
  • How to attract and empower world-class talent who deliver exponential results

Before you finish this book, you’ll experience a paradigm shift so profound that it will change how you see everything. You’ll realize you’ve been playing small, operating linearly out of fear. And you’ll finally understand how to scale the right way: with bold, impossible goals, extreme honesty, and the true “focus”— defined as filtering for only the people and paths that align directly with your highest vision.

If you’re satisfied with small wins and incremental gains, this book isn’t for you.

But if you’re ready to stop optimizing what shouldn’t exist—and finally build a business that scales—this is your playbook.

This audio product contains a PDF with supporting material, and the PDF is available to download. Career Success Motivation & Self-Improvement Personal Development Personal Success Business

Critic reviews

The Science of Scaling is transformative. Its scaling framework and philosophy is a road map for both startups and mature companies to create incredible growth and performance. I truly believe if a founder or leader embraces the paradigm shift this book offers, they can rapidly scale their company—no matter the size. - Robert C. Gay, former senior managing director and chair of the management committee of Bain Capital

It’s rare that a book marks a paradigm shift and remodeling of an entire field of thought. This book redefines business strategy and scaling. I actually wish I’d written this book. It perfectly encapsulates the simple strategies I’ve used to help our business leaders achieve seemingly impossible goals again and again. - Tony Robbins, #1 New York Times best-selling author, global entrepreneur, investor, philanthropist, and the world’s #1 life and business strategist

The Science of Scaling is a paradigm-shifting, breakthrough book because it represents a break with traditional thinking about growth, leadership, and culture. Hardy and Erickson reframe scaling not just as a strategic challenge but as a leadership imperative: your “floor” becomes your culture and your clarity becomes your competitive edge. A bold, compelling, and timely guide for leaders ready to raise both their ceiling and their floor. - Stephen M. R. Covey, New York Times and #1 Wall Street Journal best-selling author of "The Speed of Trust" and "Trust & Inspire"
All stars
Most relevant
Such a good book for the scaling business owner. Listening to this book and then getting some coaching around the concepts to really open my mind has been a game changer for me. Like, multi million level game changer!

Epic for business owners!!

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If you’re serious about business, you must read or listen to this book. The idea of setting impossible goals has completely shifted my mindset and given me a breakthrough vision for scaling.

Impossible goals have become my new engine in business — I love it.

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The philosophy of scale described in the book isn’t just feel good hook bait. It is actually a mind shift for performance

Not your average self help

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Great points made but lots of padding. This book could be 1/3 of the length. listen to book but no access to pdf's.

Frame, focus and floor is a great concept

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I couldn't find much to take away from this book about scaling.... the subject of sticking to one key product or service was said far too many times in my opinion. Also so many quotes which I find really annoying.

Didn't learn a huge amount about scaling

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