Watch the full episode on our YouTube channel: youtube.com/@mreapodcast

Genevieve Haldeman runs a $30 million solo agent business with systems so simple, most agents would miss the power in them.

Genevieve got licensed in 2004 after working in her family’s heating and air conditioning business. She wanted more freedom, more time with her kids, and a business she could build around her life. Today, she has built exactly that.

In this episode, we dig into the lead generation levers that drive her business year after year: a $50-per-closing school donation that has turned into more than $25,000 for local causes, a town-wide yard sale that brought in three listings this year for just $916.57, and a social media strategy built on story, fun, and real human connection.

Genevieve shows us that great systems do not need to be complex. They need to be clear, useful, and easy to repeat. Her model is built around serving the community, staying visible, and making people smile.

If you have been overthinking your lead gen, this conversation will bring you back to what works.

Resources:

• Visit genhaldeman.kw.com
• Genevieve Haldeman on Instagram at @genhaldemanrealtor
• Learn more: Keller Williams Command
• Order the Millionaire Real Estate Agent Playbook | Volume 3

Connect with Jason:

• Linkedin

Produced by NOVA

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