23. The Wanting is Not the Liking: Cravings and Food Noise 101
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23. The Wanting is Not the Liking: Cravings and Food Noise 101
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About this listen
Happy eating, everyone.
This week I'm kicking off a little series on the part of pleasure eating that tends to upset everyone. It's the compulsive, relentless drive to eat things that we know aren't the best for our bodies or don't align with our goals. Most of us have experienced cravings, and some of us suffer from unwanted cravings to the point that it negatively impacts our lives.
Once you understand the the part of your brain that makes you yearn for food isn't the same part that likes what you are eating, you can start to notice when intense desire for food comes and how often it predicts happiness on your end.
Brains are very plastic and can be changed. You are not destined to a life of being mentally trapped by the food around you.
This one rule about craving and yearning changed my life forever, not just around food, but also around shopping, achievements, and so much more.
If you want support navigating a brain that can't stop thinking about food, 1:1 coaching is the best way to work with me:
For coaching inquiries:
Aimee@framenutrition.co
IG: @coachaimeer
30-min FREE introduction calls offered on my website