How do you turn a simple idea into a 6-figure business?

In this episode, we sit down with Lora Palmer, founder of Bonobo Baby, to explore how she built a fast-growing baby brand from scratch, starting with nothing but a simple parenting hack and a problem she experienced firsthand.

From her background in corporate work and as a vet tech, to becoming a full-time mom navigating postpartum challenges, Lora shares the real story behind launching Bonobo Baby and creating a product that parents love.

You’ll learn how she:

• Identified and validated a real customer problem
• Built her first product with zero upfront capital
• Grew to $100K+ in revenue using organic content
• Leveraged Instagram to build a loyal customer base
• Overcame imposter syndrome and self-doubt
• Balanced entrepreneurship while raising young kids

This episode is part of our Making of a Founder series—where we break down the real journeys behind building businesses from the ground up.

If you’re interested in:
startup strategy, ecommerce brands, mom entrepreneurs, product validation, content marketing, or building a business with no money—this episode is for you.

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