52. What Happens After You Send Press Releases? cover art

52. What Happens After You Send Press Releases?

52. What Happens After You Send Press Releases?

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Start-ups and entrepreneurs usually don’t understand the process for getting media attention. They believe that having a Web site and a business plan will bring people to their door, including local journalists or industrial editors. This is not the case. They have to follow the process or they won’t get the attention they seek. Here are the steps to the process in this article.

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