91% of Real Estate Firms Know AI. 9% act. cover art

91% of Real Estate Firms Know AI. 9% act.

91% of Real Estate Firms Know AI. 9% act.

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Most commercial real estate firms believe AI will transform their business. Only 9% have done anything about it. That is not a technology problem. It is a workflow problem - and no one is asking the right question to close the gap. Eglae Recchia, CEO of Keyway, has been building purpose-built AI infrastructure for CRE for five years. Her read on the 91% is direct: the industry moved toward solutions before identifying the problems. Three things worth noting from the conversation:
  • The build-vs-buy math is settled. A CTO she spoke with recently gave his team open access to general-purpose LLM APIs. They spent $100,000 in tokens in a month and got inconsistent outputs. Keyway's entire team works on one problem. A CRE firm's tech team does not.
  • Hallucinations are an underwriting liability. General-purpose models produce different answers to identical inputs. That is tolerable for email drafts. It is not tolerable in a fiduciary environment. Keyway's agent orchestration layer, trained on thousands of CRE deals and tens of thousands of OMs, enforces consistency.

  • 50,000 data points per asset, normalized in real time. The platform surfaces the delta between an OM's claimed comp set and what the market actually shows - along with a similarity score and a corrected set - in under two minutes.
Firms that identify which workflow to hand to AI first will compress analysis cycles that currently consume senior analyst time. Firms that keep waiting for a cleaner entry point will find their competitors have already moved on to the next workflow.
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