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Riley Weber is back on the podcast. Since leaving a corporate dance brand job, Riley has been speaking more openly about how the influencer side of the dance industry actually works. In this episode, we talk about how influencer income works, from per view payouts to brand collabs, and what actually happens behind the scenes of a sponsored post.

We also talk about brand ambassadorships for dance students. What it means when a brand sends a 12 year old free leotards in exchange for content, who benefits from that arrangement, and what it can do to a child's sense of self worth when it gets tied to follower counts and engagement.

If you have ever wondered whether your dancer should pursue a brand deal, or whether a large following actually helps with getting hired by a company, this episode covers it.

Find Riley on socials: @rileythomasweber

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Jenny and I are taking a much needed vacation with our families so we're rereleasing one of our most popular episodes. We sat down with Francis Veyette, former principal dancer with Pennsylvania (now Philadelphia) Ballet, Co-Founder of the Veyette Virtual Ballet School and Rehearsal Director & Outreach Manager for Indianapolis Ballet. In this episode, Fran breaks down loaded terms like potential, facility, and body type, offering a practical understanding of what they mean. He also shares insights into the qualities dancers need to thrive in the ballet world. For anyone who has ever scratched their head when they heard people refer to potential or facility, this interview is a must-listen! You can learn more about Fran on his website.

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If you've been paying attention, you've noticed: Japanese dancers are everywhere. Winning competitions, yes, but also filling the upper ranks of major ballet companies around the world. We've been wondering for a while now what is actually going on over there. Turns out, Kenta Kura has some answers.

Kura spent nearly three decades inside the Royal Ballet, first as a soloist with the Royal Ballet, then as the first Japanese permanent teacher at the Royal Ballet School. In 2023, he came home to Japan with a clear mission: bring that world-class methodology to K-Ballet Academy, and change the equation for Japanese dancers who have long had to leave the country to access professional-level training.

In this conversation, we dig into how ballet training is structured in Japan from the ground up, what the Kumakawa Method is and why it matters, and how K-Ballet Academy's Pre-Professional Course functions as a direct pipeline into K-Ballet Tokyo. We also explore what it takes for Japanese dancers to build careers abroad, the mental and emotional preparation that journey requires, and what it was like for Kura to be the only boy in his ballet school in a small Hokkaido village, until he stepped onto that international stage and felt, for the first time, like he truly belonged.

His advice for young dancers is as simple as it is hard: allow yourself to make mistakes. Stay hungry. Stay curious. And believe in your own potential more than anyone else does.

• Shop Summer Intensive Essentials Guide
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