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Banking Transformed with Jim Marous

Banking Transformed with Jim Marous

By: Evergreen Podcasts
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Are you prepared to embrace change, take risks and disrupt yourself in response to the digital disruption in banking? If not, this podcast is for you. Hosted by top 5 banking and fintech influencer, Jim Marous, Banking Transformed highlights the leadership and cultural challenges facing the banking industry. Featuring interviews with some of the top minds in business, this podcast explores how financial institutions can prepare for the future of banking.All Rights Reserved 2025 Economics Politics & Government
Episodes
  • How to Earn Attention in an Age of Distraction

    How to Earn Attention in an Age of Distraction
    Jun 17 2026
    "The banking industry spends billions competing for deposits, loans, and new accounts. But what if the real competition starts much earlier? In this episode of Banking Insights, Jim Marous explores why attention has become one of the most valuable assets in banking and why many financial institutions are losing the battle without realizing it. Using the FIFA World Cup as a lens, Jim examines how organizations earn attention, why visibility is not the same as relevance, and what banks and credit unions can learn from brands that consistently stay top of mind. You'll discover: • Why customer attention is the leading indicator of future growth • How silent attrition often begins long before balances leave • Why AI search, digital engagement, and financial insights are changing the rules of competition • How institutions can earn attention without increasing marketing budgets • Practical strategies to become more relevant in the moments that matter most Before customers give you their money, they give you their attention. The institutions that understand that difference will be positioned to win the next decade. #Banking #DigitalBanking #CustomerExperience #Marketing #FinancialServices #BankingTransformation #RetailBanking #CreditUnions #AI #BankingInsights"
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    9 mins
  • Reaching the Underserved: Strategies to Scale Financial Inclusion

    Reaching the Underserved: Strategies to Scale Financial Inclusion
    Jun 16 2026
    Traditional financial institutions often view the credit-underserved market as a liability. In this episode of Banking Transformed, Michael Coleman, CMO of Credit One Bank, joins me to demonstrate how that mindset is shifting. We explore the actionable strategies banks can use to reach millions of underserved households by moving from fear-based risk avoidance to purposeful risk management.We break down the pathway to inclusion:• Targeted Outreach: How to leverage pre-approved offers and data-driven insights to lower barriers to entry for millions.• Empowering Through Education: Why proactive, digital-first credit education turns potential risks into loyal, long-term card members.• Transparency as a Tool: Using clear fee structures and open communication to build trust with populations that have been historically excluded. Download the full Digital Banking Report, The Ultimate Subscription: Fees That Unlock the System for Millions, at DigitalBankingReport.com. This episode is sponsored by Credit One Bank #BankingTransformed #FinancialInclusion #CreditOneBank #Fintech #RetailBanking #ConsumerFinance
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    35 mins
  • How Digital Leaders Grow Revenues 5X Faster

    How Digital Leaders Grow Revenues 5X Faster
    Jun 15 2026
    Only 13% of banks and credit unions are operating at the highest level of digital maturity. They are growing revenues at 5X the rate of their less mature peers, and they are not the largest institutions.In this episode of Banking Transformed, Jim Marous draws on new research from Alkami and the Emerald Research Group to explain what digital maturity actually means today, why it no longer correlates with asset size, and the three factors separating the institutions pulling away from everyone else. He walks through the four-segment maturity model, the cost of standing still in the AI era, and what every banking executive should do Monday morning, with a closer look at one community bank that committed early and what its experience tells the rest of the industry.Take the Digital Maturity Model and Assessment Tool. Download the full research report.Banking Transformed publishes multiple times weekly. Subscribe wherever you get your podcasts.
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    10 mins
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