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Beyond the B: Latest on the B Corp Movement

Beyond the B: Latest on the B Corp Movement

By: LIFT Economy: For the Benefit of All Life
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Beyond the B provides an expert, insider's view of the B Corp Movement. Cohosts Emmy Allison (former Community Manager at B Lab) and Ryan Honeyman (Co-Author of The B Corp Handbook) from LIFT Economy facilitate an open and honest conversation about Certified B Corporations, advise companies on how to increase their impact, and provide a deep dive into the new B Corp standards that are shaping our community.



© 2026 LIFT Economy
Economics Leadership Management Management & Leadership
Episodes
  • Reclaiming the “Why” Behind B Corp (w/ Corey Lien)
    Mar 31 2026

    Ryan Honeyman and Emmy Allison speak with Corey Lien about the original promise of the B Corp movement, what it meant to build B Lab Taiwan in the early days, and why the movement now feels more fragmented and uncertain. Corey reflects on authenticity, interdependence, and the tension between certification as a tool and movement as the larger purpose. Together, they explore whether this is a moment for reinvention or a return to the deeper “why” that first animated business as a force for good.

    View the show notes: https://go.lifteconomy.com/blog/reclaiming-the-why-behind-b-corp-w/-corey-lien

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    We’ve talked about walking the talk. Starting May 13, 2026, here's an opportunity for you to practice it. Next Economy Leadership is a six-part workshop series for founders, executives, and culture leaders in B Corps and mission-driven organizations who want to close the gap between their values and daily reality. Learn more and register →

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    54 mins
  • Beyond Certification: What Living B Corp Values Actually Looks Like (w/ Rooney Castle)
    Mar 17 2026

    Ryan Honeyman and Emmy Allison speak with Rooney Castle, President and CEO of Rhino Foods, about what it actually means to lead in a way that reflects an organization's values. Rooney shares how Rhino Foods has built a culture you can feel from the moment you walk through the door, through consistent small gestures, deep proximity to employees across all shifts, and a commitment to shared responsibility rather than centralized authority. The conversation explores how living your values is less about charisma or positional power and more about showing up consistently, listening carefully, and using whatever influence you have to elevate the voices of others.

    View the show notes: https://go.lifteconomy.com/blog/beyond-certification-what-living-b-corp-values-actually-looks-like-w/-rooney-castle

    ___

    We’ve talked about walking the talk. Starting May 13, 2026, here's an opportunity for you to practice it. Next Economy Leadership is a six-part workshop series for founders, executives, and culture leaders in B Corps and mission-driven organizations who want to close the gap between their values and daily reality. Learn more and register →

    Show More Show Less
    1 hr and 1 min
  • Ready or Not: a New B Corp Era Begins (w/ Jeffrey Stewart)
    Mar 3 2026

    Ready or not, a new B Corp era has begun. Former B Lab standards analyst Jeffrey Stewart joins us to unpack what Version 2 means in practice. We discuss AI-enabled audits, mandatory documentation, digital audit platforms, major versus minor nonconformities, the shift to a five-year certification cycle, and more. If your company is preparing for recertification or trying to understand how European regulation and third-party auditors are reshaping the movement, this conversation provides expert insight.

    View the show notes: https://go.lifteconomy.com/blog/ready-or-not-a-new-b-corp-era-begins-w/-jeffrey-stewart

    ___

    We’ve talked about walking the talk. Starting May 13, 2026, here's an opportunity for you to practice it. Next Economy Leadership is a six-part workshop series for founders, executives, and culture leaders in B Corps and mission-driven organizations who want to close the gap between their values and daily reality. Learn more and register →

    Show More Show Less
    57 mins
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