In this episode of Business Made Smarter, host Doug D’Aubrey is joined by David Hyner, a researcher and professional speaker who has spent nearly three decades interviewing high achievers to understand how they think and behave.

The conversation explores what truly drives success - from having a powerful reason why, to setting meaningful goals and, crucially, taking consistent action. David breaks down the simple but often overlooked principles used by top performers, showing how anyone can apply them to achieve better results in business and life.

Key Takeaways

Most people don’t know how to set goals

Goal setting is widely talked about but rarely taught properly, leaving many people unclear on how to actually achieve what they want.

Success is built on simple, consistent actions

The fundamentals are not complicated - but top performers execute them relentlessly, while others give up too early.

Prioritise the hard things first

Focusing on the most important and challenging tasks early creates momentum and makes everything else easier.

Big goals need small, consistent steps

Massive goals provide motivation, but it’s the daily “smart steps” that drive real progress and results.

Key Moments

“You’re looking at someone who strived for and achieved mediocrity.”

“Over my dead body am I going to fail.”

“Most failure isn’t lack of skill - it’s lack of graft.”

“The massive goal is motivating, but doing the small stuff is inspiring.”

About the guest

David Hyner is a researcher and professional speaker who has spent over 28 years interviewing successful individuals from all walks of life. He distils their thinking and behaviours into practical models that can be applied by others to improve performance and achieve meaningful goals.

About Business Made Smarter

Business Made Smarter is a podcast focused on helping business owners improve performance, productivity and profitability through practical advice and real-world insights.

Hosted by Doug D’Aubrey of Executive Training and Consultancy, each episode explores key areas of business growth with actionable takeaways.

Take the Next Step

If you’re looking to improve performance and achieve more consistent results in your business, you can book a FREE 2-hour Business Review with Executive Training and Consultancy.

Visit: https://exec-tc.com/ to find out more.

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