Can horse racing attract a new generation of fans? On this episode of Madden On The Line, host Jo Madden, Vice President of Sports Gaming Media at CrossCheck Media, sits down with Adam Kluger, Founder of Run Fast Racing, to discuss how he's bringing younger fans into one of America's oldest sports. By combining celebrity ownership, fan engagement, exclusive racetrack experiences, and direct cash payouts, Run Fast Racing is reimagining what it means to be a racehorse owner. For as little as $100 per month, members can co-own racehorses alongside celebrities including Lil Wayne, Lil Yachty, and Rauw Alejandro while receiving VIP access, voting rights, behind-the-scenes experiences, and direct payments when horses win. Adam explains why horse racing's future depends on attracting younger fans, how celebrity culture can help grow the sport, and why he believes racing offers a better live experience than many mainstream sporting events. Topics Include: • Can horse racing attract Gen Z and Millennials? • The Run Fast Racing ownership model • Owning racehorses for $100 per month • Celebrity involvement from Lil Wayne, Lil Yachty & more • Direct cash payouts when horses win • How fan ownership is changing sports • The future of horse racing in America • Kentucky Derby, Belmont Stakes & Breeders' Cup ambitions • Why racetracks remain one of sports' best live experiences • The next evolution of sports fandom and participation Plus, Jo breaks down the latest World Cup storylines, dark horse contenders, NHL offseason developments, and teams she believes could surprise fans next season. 🔗 Website: https://biztalktodaytv.com 📧 Contact on Email: support@biztalktodaytv.com 📲 Download the Biz Talk Today TV app on Apple & Android devices. 📢 Disclaimer: The views and opinions expressed on this program are those of the hosts and guests and do not necessarily reflect the official policy or position of CrossCheck Media Inc., Biz Talk Today TV (BTT), or their affiliated entities and distribution partners. Content produced by CrossCheck Media across video, audio, and digital platforms is provided for informational and educational purposes only. Nothing presented should be construed as financial, investment, legal, tax, or gambling advice, nor as a recommendation to buy or sell any security, asset, wager, or strategy. All investments and wagers involve risk, including the possible loss of principal or money placed on a bet. Past performance and statistical analysis are not indicative of future results. Viewers and readers are solely responsible for their financial and wagering decisions and should conduct their own due diligence and consult with qualified professionals where appropriate. Sports betting commentary is for informational and entertainment purposes only. Participants must comply with applicable laws and age requirements in their jurisdiction. If you or someone you know has a gambling problem, help is available by calling or texting 1-800-GAMBLER. #MaddenOnTheLine, #JoMadden, #AdamKluger, #RunFastRacing, #HorseRacing, #KentuckyDerby, #BelmontStakes, #BreedersCup, #SportsBetting, #SportsBusiness, #RacehorseOwnership, #LilWayne, #LilYachty, #WorldCup, #NHL, #SportsMedia, #GenZ, #BizTalkTodayTV, #CrossCheckMedia, #SportsFans Learn more about your ad choices. Visit megaphone.fm/adchoices
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