Building A $2M Business, A Community & A New Life Inside 2 Years with Elina Panteleyeva, Founder at Dood Woof

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Building A $2M Business, A Community & A New Life Inside 2 Years with Elina Panteleyeva, Founder at Dood Woof

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Summary

In this episode of Exploring Growth, host Lee Murray sits down with Elina Panteleyeva, founder of Dood Woof, to unpack how she turned DIY dog content into a fast-growing pet brand in just two years. With no prior product experience, Alina bootstrapped her company from zero to nearly $600K in year one and is on track to hit $2 million in year two. They discuss the power of focusing on a niche, documenting the journey, leveraging organic content and influencer partnerships, and building trust through authenticity.

Want to connect or recommend a guest?
harvardmurray.com/exploring-growth-podcast

Connect on LinkedIn:
Lee – https://www.linkedin.com/in/leehmurray
Elina – https://www.linkedin.com/in/elina-panteleyeva-24049ab5/

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