Business In The Open: EP 34 - Moyna Matheson - The Authentic Change Project (Formerly of Samuel's Coffee House)
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Narrated by:
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By:
Host Vanessa Smith interviews Moyna Matheson, former owner of Samuel's Coffee House in Summerside. She discusses starting the business at 40 in 2011 after years in hospitality and self-employment, focusing first on specialty coffee and baked goods before adding food. Moyna shares how Samuel's grew from a 900-square-foot shop with six staff to a 4,000-square-foot operation, expanding into catering, wholesale, a tea line, and additional locations including Cavendish and a COVID-driven drive-thru. She explains the brand's timeless design and Samuel Holland family-history tie, then details deciding to sell, using a brokerage, and transitioning ownership on October 4, 2024 to Receiver Coffee Company. Moyna discusses her next chapter as a life coach/mentor through The Authentic Change Project, helping people navigate change authentically, and shares lessons on listening to customers and teams, curiosity, and hopes for Summerside's continued revitalization.
Connect with the Moyna here:
https://www.instagram.com/moynamatheson/
https://www.instagram.com/theauthenticchangeproject/
This episode was audio-produced by Adam Ramsay.
A big thanks to our sponsors for making this episode possible. Learn more about them here:
Fiddling Fisherman Lookout
Consolidated Credit Union
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