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The Accounting Leads Now Podcast

The Accounting Leads Now Podcast

By: James Donovan
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About this listen

The accounting industry has a growth problem. This podcast is the solution.

The ALN Podcast is the premier show for firm owners and financial professionals who are serious about building something significant. Hosted by James Donovan, this is where the most successful operators in the industry stop gatekeeping and hand you exactly what's driving their growth.

Every episode is built to be the most valuable 30-60 minutes of your week. Solo episodes deliver James's unfiltered analysis, field-tested frameworks, and the insights most people in this industry never get access to. Interview episodes go deep with elite firm owners, industry vendors, and the professionals quietly reshaping what modern accounting looks like, giving you a front-row seat to the conversations that used to happen behind closed doors.

Lead generation. Client acquisition. Sales strategy. Pricing. Marketing that actually works. The real numbers behind fast-growing firms.

If it moves the needle for ambitious accounting professionals, we cover it.

This isn't background noise. This is the podcast you pause, rewind, and take notes on. Subscribe now and get an insider edge on the industry's most important conversations, before your competitors do.

© 2026 The Accounting Leads Now Podcast Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • The Real Reason Prospects Say “I Need to Think About It" And How to Fix it, With Brian Mayoral

    The Real Reason Prospects Say “I Need to Think About It" And How to Fix it, With Brian Mayoral
    Mar 26 2026

    Most accounting firms don’t lose deals because of price.

    They lose them because they explain too much.

    In this episode, Brian Merrill breaks down why prospects say “I need to think about it” and what’s actually happening on your sales calls.

    Key takeaways:

    • why too much information kills deals
    • how to simplify your offer so prospects say yes faster
    • how to control the sales conversation without sounding pushy
    • what top-performing firms do differently when selling

    If your calls are turning into long explanations instead of closed deals, this episode shows you exactly what to fix.

    Send us Fan Mail

    Don’t miss out! Subscribe, rate, and review CFO Chronicles to help others discover these insights. Ready to transform your growth strategy? Connect with me on LinkedIn, and book your strategy call at accountingleadsnow.com to position yourself as the advisor clients truly need.

    Ready to turn your firm into a lead-generating, profit-driving machine?
    We help Bookkeepers, Accountants & Fractional CFOs generate consistent local leads, book perfect-fit appointments, and close premium clients, without cold outreach or ad guesswork.

    Let’s map out your growth plan together → Book your free strategy call
    Show More Show Less
    33 mins
  • Why We Burned Down 70 Episodes and Started Over

    Why We Burned Down 70 Episodes and Started Over
    Mar 25 2026

    We recorded 70+ episodes of CFO Chronicles. Incredible guests. Great conversations.

    And we still hit pause.

    Not because we ran out of ideas, because something wasn't working. So we scrapped the name, retooled the format, and came back with one rule: if you can't apply it by Monday morning, it doesn't make the show.

    Welcome to the Accounting Leads Now Podcast.

    In this episode, we break down exactly what's changing, what we're doubling down on, and what you can expect from here. Less theory. More leads. More clients. More episodes you can actually use.

    We also want to hear from you, who should we bring on the show? What topics matter most to your firm right now? Drop a comment or send us a message.

    Send us Fan Mail

    Ready to turn your firm into a lead-generating, profit-driving machine?
    We help Bookkeepers, Accountants & Fractional CFOs generate consistent local leads, book perfect-fit appointments, and close premium clients, without cold outreach or ad guesswork.

    Let’s map out your growth plan together → Book your free strategy call
    Show More Show Less
    8 mins
  • This Accountant Built His Own Payroll Software, Because No One Else Would - With Brian Clare

    This Accountant Built His Own Payroll Software, Because No One Else Would - With Brian Clare
    Jan 15 2026

    Most accountants talk about innovation. Brian Clare actually builds it. From killing time tracking to launching his own payroll software for Canadian accountants, Brian isn't just running a firm, he’s engineering the next wave of how firms work.

    In this episode:

    • Why hourly billing is killing your margins
    • How turning down the wrong clients changed everything
    • The cost of hiring late and why he hired ops before he needed to
    • Behind the scenes of building a brand-new payroll tool from scratch
    • How he manages two companies without burning out

    🔍 Whether you’re stuck in legacy pricing or flirting with product dev, this is a masterclass in firm design, ops delegation, and bold decisions.

    📍 Learn more: https://www.xyblueprint.com

    📱 Connect with Brian on LinkedIn: https://www.linkedin.com/in/briangclare/

    Send a text

    Don’t miss out! Subscribe, rate, and review CFO Chronicles to help others discover these insights. Ready to transform your growth strategy? Connect with me on LinkedIn, and book your strategy call at accountingleadsnow.com to position yourself as the advisor clients truly need.

    Ready to turn your firm into a lead-generating, profit-driving machine?
    We help Bookkeepers, Accountants & Fractional CFOs generate consistent local leads, book perfect-fit appointments, and close premium clients, without cold outreach or ad guesswork.

    Let’s map out your growth plan together → Book your free strategy call
    Show More Show Less
    32 mins
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