In this episode of Chat With Sean, I’m joined by Charles Floate, a British entrepreneur with over 15 years of experience in SEO. He is known for his work in building high-impact SEO strategies, selling agencies, and consulting on global campaigns.

We look into one of SEO's most debated topics - the evolution of link building, the rise of AI in SEO, and the future of digital marketing. He shares insights into how the industry has changed and what’s next for SEOs navigating a future powered by AI.

Charles discusses:

- The evolution of the link building industry and what’s broken

- The growing role of AI and digital PR in modern SEO

- How link building has shifted due to changes in the industry and technology

- The need for SEOs to adapt to AI advancements and the changing landscape

Topics covered include:

- The current state of link building and the industry’s challenges

- The rise of AI in SEO and its implications for traditional practices

- How AI-driven SEO is transforming link building and content strategies

- Why traditional SEO practices need to adapt to the rise of AI

- The growing importance of digital PR and AI-driven content strategies

- Predictions on how AI will impact SEO jobs and strategies in the future

- The role of networking and communication in adapting to industry changes