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Dance Studio Advertising | The Podcast

Dance Studio Advertising | The Podcast

By: Bryce Conlan & Kristian Altuve
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About this listen

Growing a dance studio is hard. You've got a dozen spinning plates, zero time, and what's working in marketing is constantly changing. Join Dance Motion Marketing founders Bryce and Kristian as they share expert insights, actionable strategies, and game-changing techniques for maximizing student enrollment and Dance Studio growth. If you're ready to level up your dance studio, have more students than ever before, and bank record profits then subscribe and keep listening. Here we grow.Copyright 2026 Bryce Conlan & Kristian Altuve Economics Marketing Marketing & Sales
Episodes
  • The Hidden Risk in Dance Competitions No One Is Talking About
    Apr 6 2026

    Dance studios are sitting on a problem most don’t even realize exists.

    In this episode, Bryce Conlan sits down with Jamie Hodgins, founder of ICDR, to unpack the hidden risks around dancer data, media privacy, and fairness in competitive dance.

    From unsecured media access to unverified competitor data, the current system leaves studios, parents, and dancers exposed. And most of it has been quietly accepted as “just the way things are.”

    But that’s changing.

    Jamie introduces a new model: a centralized dancer ID system designed to protect media, verify identities, and create a single source of truth across competitions, studios, and platforms.

    This isn’t just about compliance—it’s about elevating dance to the level of legitimacy seen in traditional sports.

    If you care about dancer safety, parent trust, and the future of your studio, this conversation matters.

    Follow + review the show, and share this episode with a studio owner who needs to hear it.

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    31 mins
  • The Hidden Cost of “Good Ideas” in Your Dance Studio
    Mar 23 2026

    Every studio owner starts the year with clarity—more students, better systems, more freedom.

    But somewhere along the way… things drift.

    In this episode, Bryce Conlan breaks down why being busy doesn’t mean you’re making progress—and how “good” ideas can quietly pull you away from what actually grows your dance studio.

    You’ll learn:

    1. Why most studio owners miss their goals (even with the best intentions)
    2. How to identify “side quests” that waste time and energy
    3. The real cost of losing focus—financial, operational, and emotional
    4. A simple framework to reset, refocus, and finish the year strong

    If you’ve ever felt stuck, overwhelmed, or like you’re working hard without traction—this episode will hit home.

    Because the problem isn’t laziness.

    It’s misalignment.

    And the solution is simpler than you think.

    Follow + review the show if this episode helped you refocus 🎧

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    19 mins
  • Would Your Dance Studio Survive?
    Mar 16 2026

    Last week I disappeared from my business.

    Not by choice.

    A family emergency forced me to step away from Dance Motion Marketing… and yet the company kept running.

    Ads continued. Leads were followed up with. Sales calls happened. Clients got results.

    Why?

    Because of systems.

    Most dance studio owners are the marketing department, the sales team, and the customer service desk. When something happens — illness, burnout, family needs, even a vacation — everything stalls.

    In this episode, I break down what a real business system actually is (hint: it’s not software).

    A system is people + process.

    You’ll learn:

    1. Why most studio businesses are fragile without realizing it
    2. The simplest way to document your processes using video + AI
    3. The 4-step training method we use at Dance Motion Marketing
    4. The first systems every studio owner should build

    If you want freedom without sacrificing growth, this episode is a must.

    Follow and review the show to help more studio owners build businesses that serve their lives — not consume them.

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    25 mins
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