From Employees To Owners: how we built a fully booked specialist garage cover art

From Employees To Owners: how we built a fully booked specialist garage

From Employees To Owners: how we built a fully booked specialist garage

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About this listen

If you are a garage owner thinking about starting, specialising or scaling, this episode offers a clear look at what actually drives results.

In this episode we cover how this specialist garage was:

- Built With Clarity From Day One

- Built Without Guesswork- Built With Purpose, Not Pressure

- Built Through Focus, Not Expansion

- Doing the Right Things Early


This episode is kindly sponsored by Castrol and The Race Group. Find out more about Castrol using the link below:


https://www.castrol.com/en_gb/united-kingdom/home.html


Timestamps:

00:00 - Introduction

01:42 - Early career and dealership experience

04:15 - The decision to leave the dealership

07:10 - Career perspective and Australia

10:05 - Starting The Mini Repair Shop

14:20 - Building the brand before the building

18:35 - Launching during COVID

23:10 - Finding customers in the early days

28:45 - Why specialising in MINI works

34:20 - The role of social media

40:05 - Partnerships and early growth

46:30 - Expansion vs focus

52:10 - Key lessons for garage owners

57:00 - Final thoughts


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