From Employees To Owners: how we built a fully booked specialist garage
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About this listen
If you are a garage owner thinking about starting, specialising or scaling, this episode offers a clear look at what actually drives results.
In this episode we cover how this specialist garage was:
- Built With Clarity From Day One
- Built Without Guesswork- Built With Purpose, Not Pressure
- Built Through Focus, Not Expansion
- Doing the Right Things Early
This episode is kindly sponsored by Castrol and The Race Group. Find out more about Castrol using the link below:
https://www.castrol.com/en_gb/united-kingdom/home.html
Timestamps:
00:00 - Introduction
01:42 - Early career and dealership experience
04:15 - The decision to leave the dealership
07:10 - Career perspective and Australia
10:05 - Starting The Mini Repair Shop
14:20 - Building the brand before the building
18:35 - Launching during COVID
23:10 - Finding customers in the early days
28:45 - Why specialising in MINI works
34:20 - The role of social media
40:05 - Partnerships and early growth
46:30 - Expansion vs focus
52:10 - Key lessons for garage owners
57:00 - Final thoughts