Episode Description

You're working harder than ever. Still, something feels off behind the scenes.

In this episode, Nikisha sits down with Colleen Carswell, fractional COO and founder of Structured to Scale, to get honest about what's actually holding creative businesses back. Colleen's philosophy, Systems Before Sales, has been featured in Forbes, Success, Travel & Leisure, and USA Today. And she brings all of it here.

If you've ever wondered what sustainable scaling actually looks like, and what it costs you when your infrastructure can't hold the growth you're chasing, this conversation is going to hit.

About Colleen Carswell

Colleen Carswell is the CEO and founder of Structured to Scale. With 18 years of hospitality experience, starting as a wedding coordinator on Royal Caribbean cruise ships, she now works as a fractional COO helping businesses build stronger systems, retain incredible teams, and grow without burning everyone out. Her work has been featured in Forbes, Success, Travel & Leisure, and USA Today.

Resources & Links

Connect with Colleen Carswell:

Website: structuredtoscale.com

Instagram: @colleencarswell

LinkedIn: @colleen-carswell

Connect with Nikisha King:

Website: nikishaking.com

Instagram: @nikishaking

In this episode of the ICONIK CEO Podcast, we’re talking about something many entrepreneurs quietly struggle with:

You’re booking clients. You’re generating revenue. But you still feel a little uncertain, reactive, and unsure about your money.

If you’ve ever thought:

1. “I make money, but I don’t feel in control.”
2. “Where is all my money actually going?”
3. “Why does scaling feel more stressful instead of easier?”
4. “When will I finally feel profitable?”

This conversation is for you.

I’m joined by CPA and Certified Profit First Professional Susanne Mariga, founder of Profit First for Minority Business Enterprises.

This is not a conversation about spreadsheets. This is about leadership. It’s about ownership. It’s about designing profit intentionally not hoping it’s there at the end.

How to Connect with Susanne Mariga:

1. Susanne's Website
2. Susanne's Instagram
3. Susanne's LinkedIn

Her Gift to You: Free Profit First Assessment & Cash Flow Template: Discover how to increase your business profits and gain financial clarity with this free Profit resource.

Ready to Go Deeper?

If this episode hit something in you, if you’re tired of fear-based decisions and reactive leadership

Sign up for The Disruptive Chronicles w/ Nikisha. Where we help you shift from fear to action. From reaction to leadership. From overwhelmed to ICONIK.

Join the Disruptive Chronicles, where we dream bigger than our fears ➡️ Disruptive Chronicles

If you’ve ever felt like your business is growing faster than your backend can handle, this episode is for you.

So many women entrepreneurs want to scale. They want more clients, more revenue, more visibility.

But what they don’t realize is this: scaling without structure creates chaos, not freedom.

In this episode of the ICONIK CEO Podcast, Nikisha King sits down with professional organizer and systems expert Tracy Holt to unpack what really happens behind the scenes when entrepreneurs try to grow without clear processes.

They talk about digital clutter, messy file systems, scattered workflows, and the hidden mental load that slows down scaling.

Because here’s the truth: you cannot grow past the structure your business can support.

This conversation shifts the idea of “systems” from corporate and restrictive to supportive and freeing. Systems aren’t about perfection. They’re about creating repeatable processes so your brain isn’t carrying everything on its own.

This Episode Answers Questions like:

1. How do I scale my business without burning out?
2. Why does growth feel chaotic?
3. When should I put systems in place?
4. How do I hire help if nothing is organized?
5. What systems do I actually need to grow?

If this episode made you realize your next level requires more clarity, not more hustle, it’s time to move from awareness into action.

Get Connected with Tracy Hoth:

1. Follow Tracy on Instagram
2. Follow Tracy Hoth on LinkedIn
3. Learn more about Tracy Hoth
4. Visit Tracy's Podcast

Enjoy a special gift from Tracy: The Only 5 Digital File Folders You'll Ever Need to Run a Smooth (and Profitable) Coaching Business

Join The Disruptive Chronicles, where we help women entrepreneurs shift from fear to focused action and build businesses that scale with confidence and structure.

👉🏾 Sign up here: https://nikishaking.com/disruptive-chronicles