Roxy Jacenko's Paddington Office Passes in Auction cover art

Roxy Jacenko's Paddington Office Passes in Auction

Roxy Jacenko's Paddington Office Passes in Auction

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Summary

Roxy Jacenkos Paddington Property Passes in Auction: A Shift in Her Australian Business Life

Roxy Jacenko, the renowned PR guru, attempted to sell her luxurious Sweaty Betty PR headquarters in Sydney, which she purchased for $2.66 million in 2014. However, the property, currently leased to Sydney Sotheby’s International Realty, failed to meet the reserve price at the May 12th auction. The federal budget announcement, which included changes to capital gains tax and investment structures, may have deterred potential buyers. Jacenko, who has been moving away from Australia and is now based in Singapore, had hoped to sell the property for at least $10 million. The sale, if it occurs, is expected to be for less than her initial asking price. This event marks another step in Jacenkos closure of her Australian business life, a significant shift from her earlier, more local controversies, such as the poo jogger incident.

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