How AI Search Is Sending Me Pre-Sold Leads (And What I Think Is Behind It)
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My last ten leads all came from AI search. Not social media, not referrals. They typed a question into ChatGPT or Perplexity or Google's AI, and my name came up. And about eight out of ten of them closed.
Honestly? I didn't see it coming. And when people ask me how I'm doing it, I've been guessing. So I stopped guessing and went and did the research.
In this solo episode, I walk you through what's actually shifting in how people find coaches and experts online, and five specific things you can do to increase your chances of being the person artificial intelligence points to. This is not a tech episode. It's a positioning and clarity episode, which means it's squarely in my lane.
You'll learn:
- The difference between being searchable and being citable (and why most coaches are only one of the two)
- Why leading with the answer instead of building up to it changes everything for how your content gets read and recommended
- The one thing vague content and vague positioning have in common, and why both get skipped
- Why what you say out loud on video and audio may be doing more for your visibility than your website is
- The unglamorous reason this is actually working for me, and why it's probably more accessible than you think
If you've ever wondered where your next client is actually looking for you, this episode will shift how you think about it.
Want to test your offer for market readiness?
Grab our free Offer Confidence Toolkit - an AI powered tool plus downloadable PDF checklist that walks you through 10 questions to ensure your offer is aligned, marketable and ready to sell. This toolkit helps you spot what's working and what's not, and gives you a short action plan you can execute on right away.
Link to toolkit: https://www.onamissionbrands.com/offer-checklist
Get a deep diagnostic of your offers using The Offer X-Ray - assess your offers across the 6 pillars of the entire offer lifecycle. Receive a personalized report that highlights your offer's strengths, weaknesses and action steps to optimize your offers for more sales.
Link to The Offer X-Ray: https://www.onamissionbrands.com/offer-x-ray
To learn more about how I can support your growth, visit www.onamissionbrands.com.
Follow me on LinkedIn: https://www.linkedin.com/in/onamissionbrands
Follow me on Instagram: https://www.instagram.com/offer_magician/