Episode 2: The Real Reason Your Business Isn't Making Money (Hint: It's Not Your Business)
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Episode 2: The Real Reason Your Business Isn't Making Money (Hint: It's Not Your Business)
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Narrated by:
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By:
Welcome to the second episode of Stuck at Zero, a limited podcast series about why your online business isn't making any money - and what to do about it.
In the first episode, I covered why your offer, your messaging, your funnel, and your consistency aren't the real problem. So in this episode, we're getting to what actually is: you don't have a business problem, you have an audience problem.
Listen to the full episode to hear:
- The "location, location, location" principle, applied to online business
- Why the businesses that struggle most are the ones without an audience, regardless of offer quality
- How I grew from a crappy camcorder in my teenage bedroom to over 700,000 YouTube subscribers, and what changed once my audience started growing
- Why you don't need to be great at sales once you have the right audience
Learn more about Gillian:
- Build Your Audience Bootcamp
- www.gillianperkins.com
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