Isla Vista Businesses Battle Summer Slump | Santa Barbara News
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Isla Vista Businesses Battle Summer Slump | Santa Barbara News
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Isla Vista’s small businesses are reeling from a brutal summer slump as student crowds vanish and key events like Deltopia’s cancellation hit their wallets hard—forcing taco shops to cut hours, pizza joints to slash menus, and locals to scramble for extra cash, while community leaders scramble to reinvent Soltopia and find ways to keep these vital spots alive.
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