Lafleur (Omri Ram) : Independence, Old Vines, and the Future of Bordeaux
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A conversation with Omri Ram of Château Lafleur on independence, old vines, and what it means to steward one of Bordeaux’s most singular wines. From a handwritten letter that changed his life to the philosophy of “elegant power,” this episode explores why Lafleur has always stood apart
Key Themes- Lafleur as an outsider in Bordeaux
- Independent, never chasing styles or trends
- “Elegant power” — contradictions in harmony
- A wine defined by balance between opposing elements
- Old vine genetics and Bouchet
- A rare, preserved genetic identity at the core of Lafleur
- From handwritten letter to Lafleur
- Persistence and belief — no website, no email, just a letter
- Farming first
- “We are farmers before anything else” — the philosophy behind
- every decision
- Climate change and vineyard resilience
- Diversity in genetics as a response to extreme conditions
- Wine is meant to be shared
- “A wine exists if people are drinking it — not buying it”
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