• Addressing the Needs of High Country Businesses Through Financial Awareness and Regional Advocacy
    May 14 2026

    Global pressures are testing economies at every level — and the High Country is not immune. Gas prices, a new Federal Reserve Chair, ongoing conflict abroad, and a midterm election on the horizon are all part of a picture that demands clear-eyed perspective.

    This week on Mind Your Business, we bring local context to all these issues as we are joined by Jonathan Allen of Allen Wealth Management for our quarterly economic check-in. He'll discuss what the current market conditions mean for investors and business owners here in the High Country, how energy prices affect our summer tourism season, and what smart financial strategy looks like at the midpoint of 2026.

    We also recap the Boone Area Chamber of Commerce's participation in the annual WNC Chamber Coalition Legislative Visit to Raleigh this week. Eighty-five business and civic leaders representing 14 chambers — including 20 from the immediate High Country — spent two days meeting with state officials, agency leaders, and members of the General Assembly. Governor Josh Stein addressed the group directly, and we'll share highlights from those conversations, including the latest on the state budget.

    Next week, the Chamber hosts Vision Northwest North Carolina — our annual regional summit — on May 21st at the Watauga Campus of Caldwell Community College and Technical Institute. This year's focus is transportation. Registration is open at boonechamber.com.

    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone.

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    48 mins
  • A Community Wrap-Up Edition on Wheels!
    May 8 2026

    This week, UNC Health Appalachian became the first healthcare system in Western North Carolina to launch a partnership with the North Carolina Tri-Share program — a childcare cost-sharing model that splits tuition three ways between the employer, the employee, and the state.

    On this week's Mind Your Business, we visit with Alysia Price, Chief Human Resources Officer at UNC Health Appalachian, to discuss how the partnership works, who it serves, and what it could mean for other High Country employers who are watching closely.


    Also on this week's show, we mark the completion of Section 1B of the Great American Outdoors Act restoration work on the Blue Ridge Parkway — running from Parkway School to Bamboo Gap in Watauga County — and recap last night's public scoping meeting where Blue Ridge Parkway Superintendent Tracy Swartout and agency partners met with the community to begin planning Helene-related debris removal.


    We also preview the full agenda for the 7th Annual Vision Northwest North Carolina Summit on May 21st at the Watauga Campus of Caldwell Community College and Technical Institute. This year's theme is Driving Regional Progress, with a day of keynotes and breakout sessions focused on transportation funding, workforce access, freight and mobility, and what it takes to move people across Northwest North Carolina. Registration is open now at boonechamber.com.


    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon (Friday afternoon this week) at 5PM on WATA (1450AM & 96.5FM) in Boone.

    Support the show

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    36 mins
  • Golf & Business - Closing the Deal at the Fairway Fore Foundation Golf Classic
    Apr 30 2026

    This week marks the 3rd annual Fairway Fore Foundation Golf Classic at Jefferson Landing. This annual fundraising tournament fuels the work of the Boone Area Chamber of Commerce Foundation, providing support for economic development projects and investments in childcare, housing, workforce development, infrastructure, and organizational support.

    The Boone Area Chamber of Commerce is not the only organization that does business on the golf course. In fact, 30% of small business owners say they have initiated or closed business on a golf course. This week on Mind Your Business, we are on location for this year's tournament, highlighting the ways golf and business lead to the relationship equity that can move a deal or project across the finishline.

    Speaking of business, we have updates on two key project areas -- broadband infrastructure and local convention space. Edward Hinson of SkyLine/SkyBest takes time away from the range to discuss the company's continued Helene recovery efforts along with information about the future of broadband usage in the High Country.

    Then, we visit with the owner of the Graystone Lodge, Justin Patel. In addition to serving alongside Carolina West Wireless as our tournament co-sponsor, Justin's team has been working on a project that could add valuable meeting and convention space inside the Town of Boone. We'll get the latest details on that project, as well as an early look at the performance of the 2026 tourism season.

    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone.


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    38 mins
  • Recapping the Inaugural Trades Signing Day Ceremony at Watauga High School
    Apr 23 2026

    On Tuesday, April 21st, the Boone Area Chamber of Commerce and Watauga County Schools hosted the inaugural Trades Signing Day at Watauga High School — recognizing students who have earned, or are on track to earn, an industry-recognized credential through the school's Career and Technical Education program.

    On this week's Mind Your Business, we recap the event and dig into the 2026 Watauga County Attainment Profile from MyFutureNC, which tracks where our community stands on postsecondary credential attainment against the state's 2030 goals. Dr. Kim Case, Regional Impact Manager for myFutureNC's Northwest Region, joins us to connect the data to real career pathways for students across the High Country.

    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone.

    Support the show

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    47 mins
  • An Appalachian Summer Preview & the Impact of the Arts on the High Country Economy
    Apr 16 2026

    Earlier this week, tickets went on sale for the 42nd season of An Appalachian Summer Festival, an annual celebration of the performing and visual arts is held every July in venues across the Appalachian State University campus, featuring an eclectic, diverse mix of music, dance, theatre, visual arts and film programming.

    This five-week series brings world renowned artists across multiple genres to Boone and the High Country at a highly popular time for summer tourism engagement, which provides a predictable and impactful annual economic benefit to the region.

    On this week's Mind Your Business, we visit with Allison West, Director of Marketing for App State's Office of Arts Engagement and Cultural Resources. She will preview the full schedule of this year's festival and tell you which events feature the fastest-selling tickets! We'll also discuss the economic benefits of An Appalachian Summer, and how this annual showcase has provided unique opportunities for the development of local artists.

    Speaking of economic impact, the taxes created by events like our summer festivals (occupancy tax, sales tax) provide impactful dollars to be spent on services in our local community. As the North Carolina General Assembly resumes its work this month in Raleigh, there are several legislative discussions around tax law that could have direct implications for communities across the State. The Chamber's Advocacy Task Force continues to monitor these conversations, and we'll bring you the latest details.

    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone.

    Support the show

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    41 mins
  • The Sale of Hawksnest & the Understanding the Landscape of Business Succession
    Apr 9 2026

    Earlier this week, Lenny Cottom announced the sale of Hawksnest Snow Tubing & Zipline after 35-years of family ownership. Fortunately, this was part of the Cottom's plan, and they worked to find a buyer that shared their vision for the future of this long-time outdoor playground.

    Business succession does not always go so smoothly, and sometimes a lack of planning can force the hand of a business owner in a way that has a negative impact on employees, customers, and the surrounding community.

    On this week's Mind Your Business, we hear directly from Lenny Cottom about the sale of Hawksnest, what drove the family's decision, and what comes next for one of the High Country's longest running outdoor attractions.

    We then tackle the concept of business succession as we visit with Chris Grasinger and John Wilantowicz of Mountain BizWorks. We discuss how developing a plan around the sale of a business can help maximize the value of the return, and ensure employees and customers can continue to count on the goods and services provided. We'll also talk about the growing benefits of buying an established business versus starting a small business from scratch, and how that can factor positively into future financing, community positioning, and other similar considerations.

    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon (except this week -- tune in Friday, April 10th) at 5PM on WATA (1450AM & 96.5FM) in Boone.

    Support the show

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    47 mins
  • FEMA Funds Headed to Watauga County Schools
    Apr 2 2026

    Earlier this week, FEMA announced its allocation of $103 million in Hurricane Helene related Public Assistance funding across 50 projects throughout Western North Carolina. Watauga County schools is set to receive over $28 million for the repair and repurposing of the old Valle Crucis School site.

    On this week's Mind Your Business, we'll talk to Dr. Leslie Alexander, Superintendent of Watauga County Schools, about how this process took place, and what could become of the site once repairs and other work is completed.

    Consistent advocacy is how projects like this occur, and finding alignment on relevant priorities is an essential step in magnifying a community's collective voice. The Boone Area Chamber of Commerce has recently released its 2026 Legislative Priorities, which ground our work across many areas of community need. We'll outline these priorities and offer more details on our upcoming Vision Northwest North Carolina Summit.

    Last week Governor Josh Stein announced the framework for his third Hurricane Helene relief bill. We'll breakdown some of the key highlights of his spending plan as it makes its way toward the NC General Assembly for discussion later this month.

    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone.

    Support the show

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    36 mins
  • Recapping the 10th Annual 4 Under 40 Awards
    Mar 26 2026

    The Boone Area Chamber of Commerce hosted its 10th annual 4 Under 40 Awards ceremony, Wednesday, March 18th, at the Appalachian Theatre in Downtown Boone.

    On this week's Mind Your Business, we hear from each of the 16 finalists, including reaction from each of the category winners as their names were called.

    Mind Your Business is written and produced weekly by the Boone Area Chamber of Commerce. This podcast is made possible thanks to the sponsorship support of Appalachian Commercial Real Estate.

    Catch the show each Thursday afternoon at 5PM on WATA (1450AM & 96.5FM) in Boone.

    Support the show

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    45 mins