Send us Fan Mail

What can financial advisors learn from influencers?

Not the noise. Not the fake confidence. Not the chase for likes. The useful lesson is much simpler: the best creators know how to earn attention, explain ideas clearly, build trust, and make people feel understood.

In this episode of PROpulsion LIVE, Francois du Toit looks at what advisors can learn from people who are good at capturing attention without losing trust or depth.

We will unpack seven lessons financial advisors can use in their own businesses:

• How to explain complex ideas simply
• Why consistency beats perfection
• Why personality creates connection
• How storytelling helps people remember your message
• Why audience psychology matters
• How community beats broadcasting
• Why visibility now plays a bigger role in authority

This episode is not about becoming an influencer. It is about becoming easier to understand, easier to remember, and easier to trust.

Clients are busy. They are distracted. They are overwhelmed by information. They do not need advisors to sound more technical. They need advisors who can bring clarity, speak plainly, and show up in a way that feels human.

As part of our 2026 theme, From Knowing to Doing, this episode will help you choose one simple action to improve your communication and visibility this week.

People do not follow expertise. They follow people who make them feel understood.

Subscribe to PROpulsion LIVE for weekly conversations on building better financial planning businesses.

Share your thoughts in the comments: What is one thing financial advisors can learn from great creators?

Send us Fan Mail

Clients are getting financial advice from ChatGPT, TikTok, YouTube, and finfluencers before they ever speak to an adviser. So how should advisers respond?

In this episode of PROpulsion LIVE, we unpack what this shift means for financial advisers and planners in South Africa.

This is not a panic-driven conversation about AI or social media. It is a practical look at how advisers can respond when clients arrive with opinions, ideas, and recommendations from outside sources.

In this episode, we cover:

why clients are turning to AI, TikTok, YouTube, and finfluencers
what makes this risky for clients
why human advisers still matter more than ever
how advisers should respond when clients bring outside advice into the conversation
what advisers need to do next to stay relevant, trusted, and useful

The real issue is not that clients are getting information from everywhere. The real issue is whether advisers know how to respond with clarity, confidence, and good judgement.

If you are a financial adviser, planner, practice owner, or team leader, this episode will help you think more clearly about trust, accountability, and the changing role of advice.

Subscribe to PROpulsion LIVE for weekly conversations on building better advisers and better advice businesses.

#FinancialAdviser #FinancialPlanner #AIAdvice #Finfluencers #ChatGPT #FinancialPlanning #SouthAfrica #WealthManagement

Send us Fan Mail

In this episode of PROpulsion LIVE, Francois du Toit speaks with leadership development specialist Igno van Niekerk about situational leadership and what it looks like in real working life.

This conversation looks at how leaders can adapt their approach to different people, roles, and situations. Whether you lead advisers, admin staff, support teams, or a wider business unit, this episode will help you think more carefully about how to lead people well.

Igno draws on more than 25 years of leadership development experience, his work on Light on Leadership, and his research into leadership and storytelling. Together, Francois and Igno unpack how leaders can use situational leadership in practical ways, while also looking at ideas from transformational leadership, including the four I’s.

In this episode, we explore:

✅ what situational leadership means in practice
✅ how to lead different people in different ways
✅ how to support growth without losing accountability
✅ how leadership changes across small firms and large organisations
✅ what better leadership looks like for advice, admin, and support teams

This episode is for financial planners, advisers, firm owners, managers, team leaders, and anyone who wants to support people better at work.

Subscribe to PROpulsion LIVE for more conversations on building better financial planning businesses and better teams.

#SituationalLeadership #LeadershipDevelopment #FinancialPlanning #TeamLeadership #AdviceBusiness