Predicting Long-Term Care Before It Bankrupts Your Family
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Lily Vittayarukskul, co-founder and CEO of Waterlily, joins Jim to discuss how personalized prediction can replace the panic that follows a long-term care event. After her family nearly went bankrupt caring for an aunt with terminal cancer, Lily built a platform that forecasts each family's likely care timeline, hours, location, and cost. The conversation covers self-funding versus insurance, the rate action problem, and why financial advisors must lead the long-term care conversation.
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