ReModel: Tales Of Marketing Transformation 3 - Nicola Smedley and Zoe Eungblut, Cancer Research UK
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Summary
In episode three of ReModel: Tales of Transformation we’re thrilled to feature Nicola Smedley and Zoe Eungblut of Cancer Research UK, sharing how they lead transformation in a mission-driven organisation.
Key takeaways include:
- Aligning teams, culture, and leadership to drive real impact
- Empowering staff to experiment, learn, and innovate safely
- Leveraging data, personalisation, and technology for audience-centred outcomes
- Orchestrating partners and processes to maximise effectiveness
A must-listen for anyone passionate about marketing that flies, not fails.
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