At just 26 years old, Avery Ternberg is turning her lifelong passion for Pilates into a reality with the opening of Revive Pilates Co. In this episode, Avery joins Justin to discuss her journey from recovering after high school sports injuries to launching a boutique fitness studio in Northwest Rochester.

00:00 — Introduction to Avery Ternberg and Revive Pilates Co
01:38 — Smashing the Stigma: Why Pilates is for Every Body
01:51 — The History of Pilates: From WWI Rehabilitation to Today
03:52 — Avery’s Personal Story: Overcoming Injuries and Finding Pilates
06:50 — The Mind-Body Connection and Mental Health Benefits
08:50 — The Leap into Entrepreneurship: Overcoming the Fear of Starting
10:14 — Navigating Business Planning and Imposter Syndrome
15:58 — Building a Community: Marketing and Revive’s Signature App
18:50 — Real Estate & Location: Why Sarah Place in Rochester was the Perfect Fit
21:58 — Interior Design: Creating a Warm, Natural Light-Filled Studio
24:32 — The Construction Process: Working with Contractors and Local Partners
28:10 — The Importance of Asking Questions as a New Business Owner
31:54 — Final Advice For Aspiring Entrepreneurs

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