Hi! My name is Jim Chiang, and I've always been a fan of fashion. But among all its different categories, vintage stands out, because each piece carries a history that can't be replicated, a story that belongs to a specific moment in time. That's what makes it fascinating, and that's what keeps pulling me deeper into it.

But as the second-hand market grows, so does the pressure on the stores that built it. Online platforms like Shopee have changed the game. It gives vintage shops a new stage, but that new stage doesn't always align with what vintage is actually about. What happens when a platform built for cheap meets a store built for meaning?

In this episode, I sit down with Yoyo, founder of Art11 Vintage in Tainan, to talk about what it really means to sell vintage in Taiwan today. Enjoy the episode!

Jim Chiang is a graduate student at the International Master's Program in International Communication Studies (IMICS) at National Chengchi University (NCCU).

“Speak Up” is a podcast program by College of Communication students at National Chengchi University in Taipei, Taiwan. Season 1 episodes are student work from the class, “Podcasting: Audio Journalism & Branded Podcasts” in Spring 2026. Supervising teacher is adjunct associate professor Emily Y. Wu.

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