➡️ Get Glen's book 📕 Glen Cooper on Business Brokerage Book

What does a business broker actually do — and could trying to sell your business yourself cost you far more than you realize?

In Episode #2 of What’s Your Business Really Worth?, veteran business broker Glen Cooper breaks down the five major challenges involved in selling a business and the twelve professional services experienced business brokers provide to help owners maximize business value.

Drawing directly from Chapters 1 and 2 of his book Glen Cooper on BUSINESS BROKERAGE, Glen explains why selling a business is one of the most complex financial transactions most owners will ever face.

In this episode, Glen covers:

• The 5 biggest challenges in selling a business
• How to determine if your business is even sellable
• Why buyer screening matters
• How business brokers protect confidentiality
• What goes into setting the asking price
• Why negotiation strategy is critical
• The importance of exit planning and financing terms
• How experienced brokers coordinate the entire sales process

Whether you plan to hire a business broker or sell your business yourself, this episode provides essential insight into how the business selling process really works — and how to avoid costly mistakes that reduce business value.

🔗 Links and Resources:

📕 Glen Cooper on Business Brokerage Book

Connect with Glen:

📧 Email: glen@mycoloradobusinessbrokers.com

📞 Phone: 303-919-2694 - Leave a voicemail for a return call