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The COM-B model in detail

The COM-B model in detail

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Summary

Why does Robert keep hitting tennis drop shots into the net? How does ‘Atomic/Individual COM-B’ relate to ‘Aggregate/Population COM-B’? Robert continues his preview of COM-B 2.0 while Jamie wonders if England’s cricketers will ever learn how to make the right decisions ‘in the moment’ . . . Oh yes and they make a start, looking at the granular COM-B targets of: awareness of the behaviour and stuff to do with social norms and rule. Robert brings up the CACTIS Tool for which a video on the first version can be found here. The new, improved version should be with you soon - bookmark the https://com-b.org website for news.

Want more? Check out our latest books:

Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y

React: Harness Your Animal Brain: https://shorturl.at/yiFQ9

Sign up to Robert’s Substack: https://robertwest100.substack.com/

Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

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