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The MotUS Edge

The MotUS Edge

By: Stacy Rowe | Casey Jones | Cole Stott
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The MotUS Edge Podcast is the go-to cheerleading business podcast for cheer, dance, and youth sports leaders who want to grow smarter—not just louder. Hosted by Stacy Rowe (multi-award-winning author published under S.R. Fabrico), alongside Casey Jones, and Cole Stott, the show delivers real-world conversations for gym owners who are serious about leadership, longevity, and impact. Each week, we dive into cheer gym business strategies, how to grow a cheer gym, and proven cheer gym marketing tips, straight from gym owners, industry experts, and business leaders who've been in the trenches. From gym owner leadership training, staff training for gym owners, and cheer gym delegation strategies, to athlete development, culture, and sustainable systems—this is a cheer business podcast built for people running real businesses. Whether you own an all-star cheer gym, manage a dance studio, or lead a youth sports program, you'll gain actionable insights, cheerleading practice tips, and all-star cheer advice that help you build stronger teams on and off the mat. More than strategy, The MotUS Edge is a cheerleading leadership podcast and cheerleading community podcast—connecting the people shaping the future of the sport. If you're looking for honest conversations, proven growth strategies, and leadership lessons that actually work, The MotUS Edge Podcast is where the cheer, dance, and youth sports industry comes to learn, grow, and lead. Economics Leadership Management & Leadership
Episodes
  • Should Small Gyms and Mega Gyms Compete Separately in All Star Cheer?
    Jun 24 2026
    Should small gyms and mega gyms be competing on the same playing field in All Star Cheer? In this episode of The MotUS Edge, Stacy Rowe and Casey Jones dive into one of the most debated topics in the cheer industry: the Small Gym Summit, D1 vs. D2 classifications, flex divisions, age grids, athlete participation, and the impact of competitive structures on gym growth and athlete opportunities. They explore how industry rules affect business decisions, community growth, competitive fairness, and the future of All Star Cheer. Whether you're a gym owner, coach, program director, or industry leader, this candid discussion offers valuable insight into the challenges and opportunities facing cheer programs of all sizes. ✅Perfect For: This episode is perfect for All Star cheer gym owners, cheer coaches, program directors, and industry professionals looking to better understand competitive divisions, athlete development, gym growth strategies, and the evolving landscape of competitive cheerleading. ******************************************* Connect with the MotUS Team: Online | www.themotusedge.com Email | info@joinmotus.com Facebook | www.facebook.com/joinmotus Instagram | @joinmotus ******************************************* Prime Alliance www.theprimealliance.com www.theoneprimefinals.com Facebook | www.facebook.com/theoneprimefinals Instagram | @theoneprimefinals ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • www.srfabrico.com Cheerfest • www.cheerfest.com The CheerExpo • www.thecheerexpo.com Stage 8 Dance Brands - www.stage8dancebrands.com ******************************************* Production by Clanton Creative www.clantoncreative.com Custom Music through CheerSounds
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    38 mins
  • How Do You Build Confidence in Teens?
    Jun 17 2026

    In this episode of The MotUS Edge, Stacy Rowe and Casey Jones sit down with Brayden Black to talk about how to build confidence in teens, motivate young athletes, and help kids separate self-worth from performance. They unpack trust, autonomy, honest coaching, and comparison so parents, coaches, and gym owners can better lead the next generation.

    ✅Perfect for: Cheer gym owners, coaches, parents, and youth leaders who want practical ways to connect with teens, build confidence, strengthen mindset, and support young athletes with clarity and trust.

    Brayden on Instagram: https://www.instagram.com/_brayden.black/

    *******************************************

    Connect with the MotUS Team:

    Online | www.themotusedge.com

    Email | info@joinmotus.com

    Facebook | www.facebook.com/joinmotus

    Instagram | @joinmotus

    *******************************************

    Prime Alliance

    www.theprimealliance.com

    www.theoneprimefinals.com

    Facebook | www.facebook.com/theoneprimefinals

    Instagram | @theoneprimefinals

    *******************************************

    Be sure to check out our other projects too:

    S.R. Fabrico Author • www.srfabrico.com

    Cheerfest • www.cheerfest.com

    The CheerExpo • www.thecheerexpo.com

    Stage 8 Dance Brands - www.stage8dancebrands.com

    *******************************************

    Production by Clanton Creative www.clantoncreative.com

    Custom Music through CheerSounds

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    52 mins
  • How Do You Build a Winning Team Culture in Cheerleading?
    Jun 10 2026
    In this episode of The MotUS Edge Podcast, Stacy Rowe and Casey Jones sit down with mental performance coach and Mind Body Cheer founder Jeff Benson to talk about one of the biggest challenges gym owners and coaches face today: building a healthy, lasting team culture. From leadership struggles and parent communication to athlete identity, emotional regulation, and handling criticism in the social media era, Jeff shares practical tools for creating champion-minded athletes and stronger gym environments. This episode is packed with real conversations, honest leadership lessons, and actionable advice for all-star cheer and dance professionals navigating modern sports culture. Perfect for gym owners, coaches, program directors, and cheer parents looking to improve communication, team culture, athlete mindset, and long-term success in youth sports. ******************************************* Connect with the MotUS Team: Online | www.themotusedge.com Email | info@joinmotus.com Facebook | www.facebook.com/joinmotus Instagram | @joinmotus ******************************************* Prime Alliance www.theprimealliance.com www.theoneprimefinals.com Facebook | www.facebook.com/theoneprimefinals Instagram | @theoneprimefinals ******************************************* Be sure to check out our other projects too: S.R. Fabrico Author • www.srfabrico.com Cheerfest • www.cheerfest.com The CheerExpo • www.thecheerexpo.com Stage 8 Dance Brands - www.stage8dancebrands.com ******************************************* Production by Clanton Creative www.clantoncreative.com Custom Music through CheerSounds
    Show More Show Less
    1 hr and 4 mins
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