The Power of Pivot: Shanna Amoah's Entrepreneurial Journey
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Summary
In this episode of the I'm Local podcast, Lincoln Parks interviews Shanna Amoah, the founder of Party By Design. Shanna shares her journey of starting her business, the challenges she faced during the COVID-19 pandemic, and her decision to pivot to a mobile business model. She discusses the importance of community engagement and balancing her entrepreneurial spirit with a part-time job at Zaxby's. Shanna offers valuable advice for aspiring entrepreneurs, emphasizing the need for thorough research and planning before starting a business.
Takeaways
- Shanna started Party By Design after leaving a corporate job.
- She faced significant challenges during the COVID-19 pandemic.
- The business model shifted to mobile services due to circumstances.
- Community engagement is crucial for sustaining her business.
Shanna balances her entrepreneurial efforts with a part-time job.
- She emphasizes the importance of research before starting a business.
- The emotional toll of entrepreneurship can be significant.
Networking and community support play a vital role in business success.
- Shanna remains optimistic about future opportunities.
- She encourages others to pursue their entrepreneurial dreams thoughtfully.
Chapters
00:00 The Journey of Party By Design
04:15 Navigating Challenges and Adaptations
08:10 Balancing Entrepreneurship and Employment
11:45 Advice for Aspiring Entrepreneurs