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The Stadium Technology Arms Race Is Reshaping Sports Business

The Stadium Technology Arms Race Is Reshaping Sports Business

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Summary

In this episode of the California Sports Lawyer Podcast, host Jeremy Evans Jeremy Evans breaks down how technology is transforming the business of sports venues and live entertainment. Today’s stadiums are no longer just places to watch games, they are becoming fully connected entertainment environments built around data, digital engagement, security, and premium fan experiences.

Jeremy discusses the growing investment in smart venue infrastructure, including artificial intelligence, mobile integration, biometric systems, enhanced connectivity, and immersive technologies designed to reshape how fans interact with teams and events. The conversation also explores the broader business and legal considerations tied to these innovations, from sponsorship opportunities and media strategy to privacy concerns, financing, and long-term franchise growth.

As teams and leagues compete to modernize the live event experience, the future of sports may increasingly depend on who builds the smartest and most connected venues.

(Season 8, Episode 18).
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