Episodes

  • Ep 196 Are You Losing Employees?- TheTradesPodcast.com
    Apr 8 2026
    In today's competitive job market, retaining skilled employees is more crucial than ever, especially in the trades. In a recent podcast episode, Danny and Jeff delve into effective strategies for keeping employees engaged and happy, ensuring they stay loyal to your business. Here, we break down their insights and recommendations into actionable steps that can help you build a thriving work environment. Understanding the Importance of Employee Retention Employee retention is not just a buzzword; it's a vital component of a successful business. Danny and Jeff highlight the volatile nature of the trades, where skilled workers often have various job options. Therefore, retaining good employees means not only keeping them on payroll but also ensuring they feel valued and engaged at work. As Jeff emphasizes, "If you've got a good person, you want to keep them employed." Creating a Strong Company Culture A strong company culture is the backbone of employee retention. Jeff shares his experience with his previous company, where he fostered a culture that allowed different departments to develop their own microcultures. For instance, while the trades team might have a hands-on, results-oriented culture, the office staff might focus more on collaboration and celebration. This diversity in culture can boost morale and improve job satisfaction. As a business owner, it’s essential to establish an overarching company culture while allowing these microcultures to flourish. Defining Roles and Responsibilities Clarity in job roles is essential for employee satisfaction. Jeff points out the necessity of detailing each department's purpose and individual responsibilities. "It shouldn't just be 'here's the binder, go ask Debbie.' It should be a structured process that ensures everyone knows their role and how they contribute to the company’s success." By providing clear job descriptions and expectations, you empower your employees to take ownership of their work. Implementing Key Performance Indicators (KPIs) KPIs are vital tools for measuring employee performance and fostering a culture of growth. Jeff discusses how these indicators help employees understand what is expected of them and how they can achieve it. For example, a new office employee might be evaluated on their customer interaction skills, while a field employee is assessed based on punctuality and tool readiness. By setting clear performance metrics, you encourage employees to improve and grow within their roles. Career Development Opportunities Providing a clear career path is essential for retaining employees. Jeff suggests creating a "career ladder" that outlines the steps employees can take to advance within the company. This not only motivates employees to work towards promotions but also gives them a sense of purpose. As Danny notes, this roadmap should be a living document that adapts to changes in the industry and technology. Regular Check-Ins and Feedback Regular communication is key to fostering a positive work environment. Jeff emphasizes the importance of annual reviews and informal check-ins to discuss employees’ growth and aspirations. "Sometimes just a quiet conversation without interruptions goes a long way to build trust within your own company," he says. These discussions should not only focus on performance but also on employees’ personal goals and how they align with the company’s vision. Conclusion: Retaining skilled employees in the trades requires a multifaceted approach. By creating a strong company culture, clearly defining roles, implementing KPIs, offering career development opportunities, and maintaining open communication, you can build a loyal and engaged workforce. Remember, your employees are your greatest asset, and investing in their growth and satisfaction will pay dividends for your business in the long run. Key TakeawaysEmployee retention is crucial in today's job market.A strong company culture can significantly impact retention.Defining clear roles and responsibilities helps employees understand their purpose.KPIs are essential for measuring employee performance and growth.Creating a career ladder can motivate employees to strive for advancement.Being an employer of choice requires a strong brand and clear values.Social media presence can enhance a company's reputation and attract talent.Effective communication is key to successful leadership.Handling conflicts promptly can maintain a positive work environment.Performance-based compensation can incentivize employees to meet goals. Chapters00:00 Introduction to Employee Retention03:22 The Importance of Company Culture06:27 Defining Roles and Responsibilities09:30 Key Performance Indicators (KPIs) Explained12:30 Creating a Career Ladder15:26 Employer of Choice: Building a Strong Brand18:07 The Role of Social Media in Business Culture21:17 Communication and Leadership in Business24:13 Handling Employee Conflicts27:19 Performance-Based ...
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    55 mins
  • Ep 195 PHCCweb.org - Mark Valentini & Taylor Bray
    Apr 3 2026

    In this episode, Jeff and Danny explore the current state of contractor advocacy with Mark Valentini and Taylor Bray, focusing on the most pressing legislative issues impacting the plumbing and HVAC trades.

    The conversation covers:

    • Federal water heater efficiency and DOE regulation updates
    • How PHCC advocates for consumer energy choice and natural gas access
    • Apprenticeship funding and workforce development policy priorities
    • Why contractors need a seat at the table in Washington, D.C.
    • The role local chapters like PHCC San Diego play in state-level advocacy
    • How legislation impacts business costs, service offerings, and customer options

    Mark shares how PHCC’s annual Legislative Conference and ongoing government affairs efforts help contractors influence policies that affect their livelihoods, while Taylor brings a local chapter perspective on how these issues affect California contractors in real time.

    From recent water heater regulation updates and Department of Energy standards to workforce policy, apprenticeship funding, and contractor protections, Mark and Taylor explain why advocacy is no longer optional for trade business owners, it is essential. They highlight how PHCC gives contractors a direct voice in Washington and at the state level, ensuring the real-world challenges of licensed professionals are represented where decisions are made.

    This episode is a must-share for every plumbing, HVAC, and mechanical contractor who wants to stay ahead of regulation changes, protect customer choice, and strengthen the future of the trades through smart advocacy and industry leadership.

    Learn more about PHCC Policy & Advocacy
    👉 https://www.phccweb.org/policy/

    Resources and Mentions
    • PHCC National Policy & Advocacy
      https://www.phccweb.org/policy/
    • PHCC San Diego
      https://www.phccsd.org/
    • PHCC Legislative Conference
      https://www.phccweb.org/events/
    • The Trades Podcast
      https://www.thetradespodcast.com
    What You Will Learn
    • Why contractor advocacy directly affects profitability and service options
    • The latest updates on water heater and energy regulations
    • How apprenticeship policy supports long-term workforce growth
    • Ways local contractors can get involved in PHCC advocacy
    • Why policy awareness is a competitive advantage for trade business owners

    About The Trades Podcast

    Website
    https://www.thetradespodcast.com

    Hosted by
    Jeff Mudd and Danny Torres

    The Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community.

    Support the Trades Movement

    If this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

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    49 mins
  • Ep 194 TheTradesPodcast.com - 2026 Labor Statistics
    Mar 24 2026

    What if the biggest opportunity in today’s economy isn’t being talked about enough? In this episode of The Trades Podcast, hosts Jeff Mudd and Danny Torres break down the latest insights from the U.S. Bureau of Labor Statistics and reveal a powerful truth, the skilled trades are not just in demand, they are essential to the future of the workforce.

    With hundreds of thousands of open positions across industries like plumbing, electrical, and HVAC, Jeff and Danny unpack what’s driving the gap, from retiring professionals to a lack of awareness among younger generations. But this episode is not about problems, it’s about opportunity.

    They highlight how trades careers offer strong wages, job security, and real pathways to ownership, often outpacing the national median income. More importantly, they discuss why now is the time for experienced professionals to step up, mentor, and pass down knowledge to the next generation.

    If you’ve ever wondered where the next wave of success is coming from, this episode will open your eyes. Share it with a student, a parent, or a business owner who needs to see the future more clearly.

    Learn more from the U.S. Bureau of Labor Statistics
    👉 https://www.bls.gov/

    Takeaways

    • The U.S. labor market is experiencing a significant number of job openings in the trades.
    • Many job openings are due to retiring workers, creating a skills gap.
    • Electricians have around 80,000 openings per year, with median pay around $61,590.
    • Plumbers and pipe fitters have approximately 42,600 openings per year, with similar pay.
    • HVAC technicians are projected to have 42,500 openings per year, with median pay of $57,300.
    • Skilled trades wages are generally higher than the national median wage.
    • Knowledge transfer from experienced workers to younger generations is crucial.
    • The construction industry needs to market itself better to attract younger workers.
    • The aging infrastructure will require more skilled tradespeople for repairs and replacements.
    • There is a growing demand for home automation and energy-efficient systems, increasing job opportunities.

    Chapters

    00:00 Introduction to Labor Market Statistics

    05:13 Understanding Job Openings in the Trades

    10:53 The Importance of Knowledge Transfer in Trades

    14:16 Skilled Trades Wages vs. National Median

    19:44 Electricians: Opportunities and Challenges

    28:21 Plumbers and Pipe Fitters: Demand and Growth

    34:48 HVAC Technicians: Trends and Future Outlook

    About The Trades Podcast

    Website
    https://www.thetradespodcast.com

    Hosted by
    Jeff Mudd and Danny Torres

    The Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community.

    Support the Trades Movement

    If this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

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    40 mins
  • Ep 193 Chris Koch - BDRco.com
    Mar 12 2026

    In this episode, Jeff and Danny sit down with Chris Koch, a Head Coach and Trainer at Business Development Resources, to discuss how trades businesses can build stronger teams and more profitable operations.

    Chris draws from decades of experience in HVAC and plumbing service companies, where he worked across service, installation, sales, and management roles before becoming a coach and trainer for contractors across North America.

    The conversation focuses on leadership development, employee engagement, and the systems that allow trades companies to scale without losing culture or quality. Chris explains why investing in training, transparency, and team development is critical to reducing turnover and building a resilient company.

    Resources and Mentions

    Business Development Resources
    https://www.bdrco.com

    BDR Coaching and Training Programs
    https://www.bdrco.com/trainers

    The Trades Podcast
    https://www.thetradespodcast.com

    What You Will Learn
    • Why leadership development is critical in trades companies
    • How to improve employee engagement and retention
    • The systems successful contractors use to scale their business
    • Why investing in your team leads to long-term growth
    • How coaching and mentorship accelerate business performance

    Chapters

    00:00 Introduction to the Trades Podcast

    00:56 Chris Koch's Background and Role at BDR

    04:40 The Value of Trades Education

    07:42 Marketing the Trades to Future Employees

    09:10 The Importance of Soft Skills in Business

    11:39 Hiring Trends and Speed to Hire

    13:59 Employee Retention and Engagement

    19:06 The Art of Delegation

    27:14 Time Management and Focus

    36:11 Long-Term Business Planning and Growth

    About The Trades Podcast

    Website
    https://www.thetradespodcast.com

    Hosted by
    Jeff Mudd and Danny Torres

    The Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community.

    Support the Trades Movement

    If this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

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    42 mins
  • Ep 192 Zachary Craig Hanson - The Trade Gap Book
    Mar 5 2026

    In this episode of The Trades Podcast, hosts discuss the importance of trades and skills in today's economy with guest Zachary Greg Hansen, author of 'The Trade Gap.' Zach shares his personal journey from a traditional education path to discovering the value of trades, the flaws in the education system, and the need for a shift in perspective towards vocational training. The conversation covers the challenges faced by individuals in the trades, the importance of adaptability in the workforce, and recommendations for bridging the trades gap. Zach emphasizes the need for parents and educators to support young people in exploring trades as viable career options.

    Zachary shares his personal journey from the world of corporate technology and artificial intelligence to rediscovering the life-changing value of hands-on skills. After experiencing the uncertainty of white-collar employment, he realized that practical trades skills provide something modern careers often cannot, resilience, independence, and real-world problem solving.

    Together, Jeff, Danny, and Zach dive into the growing “trade gap” in America, why fewer people are entering skilled trades, and how rediscovering craftsmanship could be the key to building stronger communities and more secure careers. Zach also explains why learning a trade is not just a backup plan, it may be one of the most valuable investments anyone can make in their future.

    If you believe the next generation should know how to build more than just digital careers, this episode will inspire you to rethink opportunity, education, and the true value of working with your hands. Share this conversation with someone who believes the future is built by people who know how to create.

    Learn more about the book
    👉 https://www.amazon.com/stores/Zachary-Craig-Hanson/author/B0BGC6YQ3L

    Takeaways

    • Zach Hansen emphasizes the importance of trades skills in today's economy.
    • The education system often overlooks practical skills in favor of academic achievements.
    • Zach's personal journey highlights the value of self-reliance and learning trades.
    • The SATs measure cognitive ability but do not reflect practical skills.
    • There is a growing need for trades education and vocational training.
    • Parents play a crucial role in guiding their children towards trades careers.
    • The trades industry faces challenges such as healthcare access and capital for small businesses.
    • Zach advocates for a broader definition of trades, including various skills and crafts.
    • The importance of having a backup plan and being adaptable in one's career.
    • Zach's book aims to inspire a shift in perspective towards trades and vocational education.

    Chapters

    00:00 Introduction and Exciting News

    01:04 Meet Zachary Greg Hansen

    02:14 Zach's Life in Idaho

    04:30 The Importance of Trades Skills

    05:54 The Flaws in the Education System

    11:45 Zach's Journey and Career Path

    17:13 Facing Challenges and Rock Bottom Moments

    19:13 The Shift in Perspective on Education

    22:10 The Future of Trades and Skills

    28:58 Employer Adaptation to the Trades Gap

    34:55 Changing Perceptions of Trades

    39:52 Recommendations to Bridge the Trades Gap

    42:50 Conclusion and Final Thoughts

    About The Trades Podcast

    Website
    https://www.thetradespodcast.com

    Hosted by
    Jeff Mudd and Danny Torres

    The Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community.

    Support the Trades Movement

    If this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

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    47 mins
  • Ep 191 Shonna Jordan - JordanJordan.com
    Feb 26 2026

    In this uplifting episode, Jeff and Danny sit down with Shonna Jordan, founder and CEO of JordanJordan.com Marketing, for a conversation that goes beyond logos and ads and focuses on why your marketing matters. Shonna explains how understanding brand purpose, customer psychology, and tailored messaging can help trades businesses break through noise and build long-term success.

    You’ll hear Shonna discuss:

    • The fundamentals of effective marketing for service businesses
    • How to craft a brand that reflects your values and attracts the right clients
    • Why storytelling is essential, even for technical trades
    • Common marketing pitfalls and how to avoid them
    • How small businesses can compete with bigger competitors using strategy over budget
    • This episode gives listeners the tools to rethink their approach and take confident action.
    Resources and Mentions

    JordanJordan Marketing
    https://jordanjordan.com

    The Trades Podcast
    https://www.thetradespodcast.com

    What You Will Learn
    • How to define your brand beyond just a logo
    • Why marketing strategy should inform every part of your business
    • How to connect with your audience through meaningful messaging
    • The difference between marketing that sells and marketing that sticks
    • Steps trades professionals can take today to improve their outreach

    About The Trades Podcast

    Website
    https://www.thetradespodcast.com

    Hosted by
    Jeff Mudd and Danny Torres

    The Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community.

    Support the Trades Movement

    If this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

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    50 mins
  • Ep 190 Talena Handley - GirlieGarage.com
    Feb 19 2026

    What does it look like when passion, community, and craftsmanship come together to build more than a business? In this episode of The Trades Podcast, hosts Jeff Mudd and Danny Torres sit down with Talena Handley, CEO of Girly Garage, to explore how a single idea can grow into a vibrant community built around cars, confidence, and connection.

    In this episode, Jeff and Danny sit down with Talena Handley, CEO of Girly Garage, a community-first company dedicated to making automotive education accessible and empowering. Talena discusses how Girly Garage was built around the idea that anyone can learn to work on vehicles confidently when given the right instruction, environment, and support.

    The conversation dives into the importance of inclusive training, breaking down barriers in male-dominated industries, and using community engagement as a foundation for growth. Talena also shares insights on leadership, building events that inspire connection, and nurturing a loyal audience that feels ownership in the brand’s mission.

    Resources & Mentions

    Girly Garage Website: https://www.girliegarage.com/

    About Girly Garage: https://www.girliegarage.com/about

    The Trades Podcast: https://www.thetradespodcast.com

    What You Will Learn
    • How inclusive education strengthens confidence and skills
    • Why community matters in trade and automotive fields
    • How Girly Garage expanded from local meetups to a thriving brand
    • The role of leadership in fostering inclusivity and belonging
    • Practical insights for building community-driven business growth

    Chapters

    00:00 Introduction to The Trades Podcast

    01:00 Meet Talayna Handley: Founder of Girly Garage

    03:31 The Birth of Girly Garage

    08:17 Empowering Through Education

    11:31 The Importance of Automotive Knowledge

    12:54 Expanding Girly Garage's Reach

    15:12 The Gender Gap in Automotive Mechanics

    18:50 Safety and Education in Automotive Training

    20:36 The Future of Trades and Education

    24:28 Challenges Facing Small Businesses

    27:21 The Role of Girly Garage in Automotive Education

    30:56 Career Paths in Automotive Industry

    35:08 Staying Grounded in the Trades

    37:30 The Vision for Girly Garage's Future

    About The Trades Podcast

    Website
    https://www.thetradespodcast.com

    Hosted by
    Jeff Mudd and Danny Torres

    The Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community.

    Support the Trades Movement

    If this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

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    40 mins
  • Ep 189 Rafael Torres - LeftysPlumbingService.com
    Feb 11 2026

    In this conversation, Jeff and Danny talk with Rafael Torres about the journey of growing Lefty’s Plumbing Services and the values that guide the company’s work. Rafael discusses how maintaining professionalism, clear communication, and high standards has helped the company earn repeat customers and strong referrals.

    The discussion also covers training technicians, developing a reliable team, and the importance of staying organized and responsive in a fast-moving service environment. Rafael shares practical insights into running a plumbing company, managing customer expectations, and maintaining quality as the business grows.

    Resources and Mentions

    Lefty’s Plumbing Services
    https://leftysplumbingservice.com/

    The Trades Podcast
    https://www.thetradespodcast.com

    What You Will Learn
    • How to build a strong reputation in plumbing and home services
    • Why communication and professionalism drive repeat business
    • The importance of technician training and team culture
    • How leadership impacts service quality and customer trust
    • Practical insights into operating a growing plumbing company

    About The Trades Podcast

    Website
    https://www.thetradespodcast.com

    Hosted by
    Jeff Mudd and Danny Torres

    The Trades Podcast features real conversations with business owners, trades leaders, and industry innovators making an impact in the skilled trades community.

    Support the Trades Movement

    If this episode inspires you, share it with someone in the trades or anyone thinking about starting a home-services business. Like, comment, and subscribe to help more people discover these conversations.

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    44 mins