Who put the soul in Soulcycle?
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When an exercise classes is sold to us as a religious experience...
Is that a moral injury?
Sources for this episode:
- “The Gospel of Wellness” Rina Raphael
- A Race to the Front Row By Courtney Rubin at the NYT
- Goodbye to the Cult of SoulCycle By Natalia Mehlman Petrzela at the NYT
- The Numbers Behind The Boutique Fitness Boom (Fitt Insider)
- I’ve Cried Multiple Times During This Workout (Daley Quinn at Byrdie)
- There's one part of the SoulCycle IPO filing no one can stop laughing about (Linette Lopez at Insider)
- The Radical History of Self-Care (LENORA E. HOUSEWORTH, Teen Vogue)
- Feeling Good: The future of the $1.5 trillion wellness market (McKinsey)
- TikToks: The Class What Your Fitness Studio Says About You Boutique Fitness Post Covid and The Before Times
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