Why Every Business Needs PR Before Disaster Hits, Real Talk | Chief Koti x TCV cover art

Why Every Business Needs PR Before Disaster Hits, Real Talk | Chief Koti x TCV

Why Every Business Needs PR Before Disaster Hits, Real Talk | Chief Koti x TCV

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Ever wondered why some brands survive storms while others disappear overnight?

In this powerful episode of The Chartered Vendor Podcast, we sit down with Chief Koti a bold voice in media, PR, tourism, and culture as he breaks down the real game behind public relations, personal branding, masculinity, and wealth creation in Africa.

From growing up in Bulawayo to shaping narratives at Star FM and the Zimbabwe Tourism Authority, Chief Koti shares unfiltered lessons on:

Why PR is not just for big corporates

How relationships can save your business during a crisis

The truth about personal branding and influence

His painful loss of $24,000 in mining and what it taught him

Why Africa needs to rethink masculinity and how we raise boys

How initiatives like Zimbho changed local tourism

The power of soft selling vs hard selling

This is not just a conversation it’s a masterclass in strategy, identity, and survival in African business.

Key takeaway:

If you don’t manage your story, someone else will.

Watch. Learn. Apply.

Don’t forget to LIKE, COMMENT & SUBSCRIBE for more powerful African business conversations.

#TheCharteredVendor #ChiefKoti #PublicRelations #AfricanBusiness #PersonalBranding #Zimbabwe #Entrepreneurship #PRStrategy #Mining #Masculinity #Zimbho #BusinessLessons

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