Why Every Business Needs PR Before Disaster Hits, Real Talk | Chief Koti x TCV
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About this listen
Ever wondered why some brands survive storms while others disappear overnight?
In this powerful episode of The Chartered Vendor Podcast, we sit down with Chief Koti a bold voice in media, PR, tourism, and culture as he breaks down the real game behind public relations, personal branding, masculinity, and wealth creation in Africa.
From growing up in Bulawayo to shaping narratives at Star FM and the Zimbabwe Tourism Authority, Chief Koti shares unfiltered lessons on:
Why PR is not just for big corporates
How relationships can save your business during a crisis
The truth about personal branding and influence
His painful loss of $24,000 in mining and what it taught him
Why Africa needs to rethink masculinity and how we raise boys
How initiatives like Zimbho changed local tourism
The power of soft selling vs hard selling
This is not just a conversation it’s a masterclass in strategy, identity, and survival in African business.
Key takeaway:
If you don’t manage your story, someone else will.
Watch. Learn. Apply.
Don’t forget to LIKE, COMMENT & SUBSCRIBE for more powerful African business conversations.
#TheCharteredVendor #ChiefKoti #PublicRelations #AfricanBusiness #PersonalBranding #Zimbabwe #Entrepreneurship #PRStrategy #Mining #Masculinity #Zimbho #BusinessLessons