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Most people know they should have a will—but 70% still don’t.

Not because they don’t care.

Not because they don’t have access.

But because something deeper is getting in the way.

In this episode, Eddie sits down with Jermaine, founder of Heirlight, to unpack the real reason we avoid estate planning—and why it has far less to do with money or time than we think.

What started as a simple chatbot to better understand his mother’s life turned into something much bigger: a new way to approach legacy, family, and clarity. After unexpectedly losing his mom, Jermaine shares the deeply personal experiences that reshaped how he thinks about time, relationships, and what we leave behind.

This conversation goes far beyond legal documents. It explores:

• Why avoidance, shame, and “having more time” keep us stuck
• The emotional reality families face when nothing is planned
• How clarity can actually be an act of love
• The hidden value in memories, stories, and meaning—not just money
• A new, conversation-driven approach to estate planning
• What most people regret not saying before it’s too late

You’ll also hear powerful stories from revisiting a first meal in America at Burger King, to fulfilling childhood dreams in Austria, that highlight what really matters in the end.

If you’ve been putting this off, this episode isn’t here to scare you; it’s here to reframe it.

Because estate planning isn’t about death.

It’s about how you care for the people you love while you’re still here.

Use this for the 50% off: https://heirlight.com/en/podcast

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