Showing titles in Programming & Software Development

'Masterful . . . [Thompson] illuminates both the fascinating coders and the bewildering technological forces that are transforming the world in which we live.' David Grann, author of The Lost City of Z Facebook’s algorithms shaping the news. Uber’s cars flocking the streets. Revolution on...

Unlock the world of Artificial Intelligence—even if you’ve never written a line of code or opened a tech book before. AI for Beginners: The Ultimate Roadmap is your easy, friendly, and complete guide to understanding AI without confusion or overwhelm.

The bestselling book on Python deep learning, now covering generative AI, Keras 3, PyTorch, and JAX! Deep Learning with Python (Third Edition) puts the power of deep learning in your hands. This new edition includes the latest Keras and TensorFlow features, generative AI models, and added coverage of PyTorch and JAX. Learn directly from the creator of Keras and step confidently into the world of deep learning with Python.

User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development—prospecting. Step by step, Jeb Blount outlines his innovative approach to prospecting that works for real people, in the real world, with real prospects.

A lot of Engineering Managers and leaders studied for years and years to become the best Engineer they possibly could be... and then they were promoted. It can be very tough for those of us who didn't go into Engineering with the distinct concept that we would become managers, but still want to do our best to support our teams. I wrote this book because there's so much no one told me about management that I wished I would have known. There's a lot to be purposeful about that many of us learn on the job, and worse: learn on people.

Now a sprawling video game franchise, Resident Evil has kept us on the edge of our seats for decades with its tried-and-true brand of jump scares, zombie action, and biological horror. But even decades after its release, we can't stop revisiting the original's thrills, chills, and sometimes unintentional spills. Pop culture writer and horror cinephile Philip J Reed takes dead aim at 1996's Resident Evil, the game that named and defined the genre we now call "survival horror."

How can software engineers manage a living codebase that evolves and responds to changing requirements and demands over the length of its life? Based on their experience at Google, software engineers Titus Winters and Hyrum Wright, along with technical writer Tom Manshreck, present a candid and insightful look at how some of the world’s leading practitioners construct and maintain software. This book covers Google’s unique engineering culture, processes, and tools and how these aspects contribute to the effectiveness of an engineering organization. 

GenAI is fundamentally changing the world of software development like nothing since the internet. Vibe Coding is a first-of-its-kind, groundbreaking book that shows developers how to embrace this new frontier. Science fiction is now reality. Programmers no longer need to toil over code and syntax. They can now describe what they want and watch it materialize instantly. Welcome to the future—Vibe Coding.

Agile Project Management for Dummies introduces you to the planning and execution approaches that can help you complete projects more quickly, with higher quality and using fewer resources. For companies in any industry—not just software development—agile project management reduces waste and increases transparency, while addressing customers' ever-changing requirements. You'll learn all the important terms, tools, and concepts, so you can infuse agility into your projects right away. Create a product roadmap and prepare for product launches with ease, thanks to this Dummies guide.

Do you love gaming? Do you have ideas for games of your own and want to learn how to produce them professionally? Longtime game designer Justin Gary has the answers you seek. After 20 years in the gaming industry, creating such games as Solforge, Ascension, and the World of Warcraft Miniatures Game, Justin is now sharing all his secrets in Think Like a Game Designer. Best of all, Justin’s secrets are really simple, practical, and common sense steps you can take yourself.

AI Agents for Business Leaders introduces the Agentic Maturity Model—a five-level framework that shows exactly where your business sits today, what the next level looks like, and what changes when you get there. Most businesses are stuck at Level 1 or 2. The ones pulling ahead have reached Level 3 and beyond—where AI doesn't assist work, it owns it.

In Modern Software Engineering, continuous delivery pioneer David Farley helps software professionals think about their work more effectively, manage it more successfully, and genuinely improve the quality of their applications, their lives, and the lives of their colleagues.

How to Measure Anything in Project Management explains why popular methods for measurement in project management are flawed and describes how to conduct measurements that better inform decisions, reduce project risks, and improve the chance of project success.

At most technology companies, you'll reach Senior software engineer, the career level for software engineers, in five to eight years. At the career level, your company's career ladder won't require that you work towards the next promotion; being promoted further is an exception rather than expected. This is also when many engineers are first given an opportunity to move into engineering management.

Designers and managers hope their products become essential for users-integrated into their lives like Instagram, Lyft, and others have become. Such deep integration isn't accidental: it's a process of careful design and iterative learning, especially for technology companies. This guide shows you how to apply behavioral science—research that supports many products—to help your users achieve their goals using your product.

A decade ago, developers built information-sharing software by writing a lot of custom code in a single code base, then adding layers of caching. Now we build information systems: interdependent software and services, data platforms, and event streams. Many of our software-to-systems initiatives fail, though, and when they do, we double down on traditional linear approaches. But linear thinking cannot resolve systems challenges. We need to shift to systems thinking.

In The Accidental CIO, veteran software developer-turned-executive Scott Millett delivers an essential playbook to becoming an impactful, strategic leader at any stage of your IT leadership journey. You'll find a wealth of hands-on advice for tackling the many challenges and paradoxes that face technology leaders, from creating an aligned IT strategy, defining a target architecture, designing a balanced operating model, and leading teams and executing strategy.

The AI Product Playbook: Strategies, Skills, and Frameworks for the AI-Driven Product Manager, by Dr. Marily Nika and Diego Granados, is a practical resource designed to empower product managers to effectively build, launch, and manage successful AI-powered products. This playbook bridges the gap between artificial intelligence theory and real-world product management, offering actionable learnings tailored to non-technical professionals. 

To score a job in data science, machine learning, computer graphics, and cryptography, you need to bring strong math skills to the party. Math for Programmers teaches the math you need for these hot careers, concentrating on what you need to know as a developer. Filled with lots of helpful graphics and more than 200 exercises and mini-projects, this book unlocks the door to interesting - and lucrative! - careers in some of today’s hottest programming fields about the technology.