Showing results by author "Tony Alessandra" in All Categories

If you believe in fundamentals, like how to confirm a sale versus closing a sale, learning what to do when you get a "yes", and how to lose a sale, but maintain the relationship, you will want to add this classic sales program to your library.

If customer-driven service isn't already one of your organization's goals, it should be. In this program, Tony Alessandra, an expert on building business relationships, outlines some sure-fire strategies for consistently "wowing" your customers. You'll learn how to identify and exceed their expectations, build long-term relationships, and create what Alessandra calls "moments of magic."

Learn to communicate like a Boardroom Warrior! If you have ever felt like your lack of communication finesse was causing you to be misunderstood or simply ignored in your organization, the solution is Mastering Your Message.

Selling can be fun. In fact, it should be. If you're not having fun or making the money you know you can, do yourself a favor and get this program! With Non-Manipulative Selling, you become partners with your customers and build a foundation. You really learn who they are and what they need. In the end, you'll have more business than you can handle.

Do you do everything in your power to avoid having hard or awkward conversations? First off, you’re not alone. I’m sure most of us have turned to walk the other way when we spot someone with whom we need to have a tough chat! However, we’re here to tell you there is a better way. Awkward Moments is a compilation of audio programs designed to help you navigate situations that used to make you cringe.

>Is there any part of your life where being confident and feeling good about yourself is not of benefit? With this program you can begin building an unshakable belief in yourself. Through using these highly refined strategies, you can start generating the beliefs and attitudes that are crucial to the mindset of success.

This 2-part program gives you guidelines on preparing for an effective meeting - determining the purpose for the meeting, preparing an agenda, inviting the attendees, setting an appropriate time and place as well as the skills needed to be an effective meeting leader.

Listening is just as important as speaking. Good listening draws people to you. Poor listening causes them to drift away. This program offers a powerful set of tools to help you build your listening skills up to maximum effectiveness. Jumpstart your way to better listening today!

Are you a salesperson who is constantly jumping from job to job, industry to industry? Are you always in hot pursuit of new customers - because the old ones aren't coming back for more services, or offering any referrals? Learn how collaborative selling will keep your customers coming back for seconds, thirds...and a lifetime of patronage!

Are you having difficulty building customer loyalty? Are you bringing in new customers because you can't keep existing ones?

The more services you provide a customer, the more reasons they'll have to give you repeat business. Cross-selling entails building lifetime relationships, problem solving, and even having your customers selling for you! This information-packed program will tell you, step by step, how to build customers for life!

Stop being a passive listener and start being an active listener, using a dynamic program called CARESS. These 6 steps to effective listening were created by acclaimed lecturer and author Tony Alessandra. Alessandra is a marketing strategist, an applied behavioral scientist, and an expert in building business relationships guaranteed to last a lifetime.

Learn to love public speaking - and be great at It too! Many dislike it, and some dread public speaking. You take the podium and your hands clam up, your voice weakens and cracks, and your mind goes blank. Conquer your fear of public speaking today! With powerful presentation skills, you'll become a respected public speaker who engages and entertains audiences, time after time.

Listening is just as important as speaking. Good listening draws people to you. Poor listening causes them to drift away. This program offers a powerful set of tools to help you build your listening skills up to maximum effectiveness. Jump start your way to better listening today!