Showing results by narrator "Kaleo Griffith" in All Categories

Today’s digital marketers all compete for attention with the same ad engine automations. In this seemingly level playing field, how do you stand out? How can artificial intelligence help you be better than the rest rather than simply fit in? Your answers lie in automation layering. Frederick Vallaeys reveals how to combine the best of human creativity and machine efficiency to create winning digital marketing programs. This book dives into three key areas of search marketing to illustrate how automation layering can take your campaigns to the next level of profitability.

Rethink the Way You Think In hindsight, every great idea seems obvious. But how can you be the person who comes up with those ideas? In this revised and expanded edition of his groundbreaking Thinkertoys, creativity expert Michael Michalko reveals life-changing tools that will help you think...

His Final Words Are Your New Beginning It’s Good Friday. The Son of God is giving up his life. What does he want to say to us in His final hours? What does He tell the people standing at the foot of the cross, to pass down to the ages? He speaks only seven short statements. Words of...

Two million years ago, Africa: A skinny, long-limbed creature who walks on two legs, can’t sprint, and has no weapons turns away from his under-nourished friends, and runs down a much stronger antelope. Dinner. Over succeeding generations, this creature evolves into one of the best distance runners on the planet: the human being. Yet in the age of modernity, we find ourselves unable to run without more than half of us suffering injury. This book looks at the injury epidemic in running and what the barefoot running movement believes are the causes of injury.

"Pa-dum-pum-pa-dum-pum - PUM!" Super Mario Bros. for the NES contains some of the most recognizable tunes in popular culture, and yet it’s safe to say that only a handful of people have thought beyond the music’s entertaining surface. After all, what could possibly be art-worthy about an early Mario score? Or any early game sound for that matter? In search of answers to these questions, Andrew Schartmann takes us on a journey from the primitive "pongs" of arcade machines to the complex musical fabrics woven by composers of the NES era.

Three months since his debut, Aegis, aka Hugo Malalou, is becoming one of America’s most popular superheroes. But between protecting the city of San Miguel, surviving high school and maintaining some degree of a social life - he’s stretched very thin. Worse, monstrous new threats and old enemies attack Aegis from all corners. On the other side of the country, Greyson Hirsch remains committed to destroying this new generation of heroes. And his latest target, a young team of idealistic crusaders, is blind to the storm hurtling their way.

A fascinating, entertaining dive into the long-standing relationship between humans and insects, revealing the surprising ways we depend on these tiny, six-legged creatures. Insects might make us shudder in disgust, but they are also responsible for many of the things we take for granted in our...

Beyond a mere introduction to great art, Van Gogh Has a Broken Heart is about loving to learn what art has to teach us about the wonder and struggle of being alive. Did you know that: Vincent van Gogh's attempt to start an artist's colony with Paul Gauguin lasted only nine weeks, ending in his...

More Damned Lies and Statistics encourages all of us to think in a more sophisticated and skeptical manner about how statistics are used to promote causes, create fear, and advance particular points of view. Best identifies different sorts of numbers that shape how we think about public issues: missing numbers are relevant but overlooked; confusing numbers bewilder when they should inform; scary numbers play to our fears about the present and the future.

About to take the bar exam after ending a five-year marriage that derailed her career plans and her life, Kate Kingston craves independence and a vacation. Somewhere warm with sea breezes, sunshine, sand, and none of the scary threats against her that have been showing up in her dad's office. Barefoot Bay is the perfect place for some serenity while she studies and puts her life back together.

In this bold, optimistic book, the authors of the best-selling Big Data show how humans have a unique cognitive ability to frame - to create mental models that allow us to spot patterns, make predictions and grasp new situations. While computers may now excel at reasoning and judgement, framing is unique to humans. This book is the first guide to mastering an essential skill for the 21st century.

A USA TODAY BESTSELLER In this gripping and intensely atmospheric debut, disquiet descends on a small town after the suspicious death of a beautiful young doctor, with all clues pointing to the reclusive young man who abandoned the community in chase of big city dreams but returned for the first...

“A prescient and important book. . . . Fascinating.”—The New York Review of Books No single invention of the last half century has changed the way we live now as much as the Internet. Alexander Klimburg was a member of the generation for whom it was a utopian ideal turned reality: a place...

The American Political Tradition is one of the most influential and widely read historical volumes of our time. First published in 1948, its elegance, passion, and iconoclastic erudition laid the groundwork for a totally new understanding of the American past. By writing a "kind of intellectual...

“Fast Girls is a compelling, thrilling look at what it takes to be a female Olympian in pre-war America...Brava to Elise Hooper for bringing these inspiring heroines to the wide audience they so richly deserve.”—Tara Conklin, New York Times bestselling author of The Last Romantics and The...

Few people will easily admit to taking pleasure in the misfortunes of others. But who doesn't enjoy it when an arrogant but untalented contestant is humiliated on American Idol, or when the embarrassing vice of a self-righteous politician is exposed, or even when an envied friend suffers a small setback? The truth is that joy in someone else's pain - known by the German word schadenfreude - permeates our society.

Matthew Dunsratty is trapped in a nightmare of his own creation. Worse yet, he can never escape from it. All he wanted to do was add a little spice to his dull life. That's why he had devised a way to place new ideas in the minds of younger versions of himself. "Just a little fun." Ultimately, that joyriding-in-time led to him accidentally murdering a young classmate. That heinous act landed Matt in the state mental hospital with no chance of ever leaving it alive.

Tim Challies—author of Seasons of Sorrow—invites you into a treasure trove of devotional poetry from our spiritual forebearers. This curated collection of 50 poems, which Challies has found over years of combing through volumes of poetry new and old, will offer you new language to express...

On Strong Beach, an awkward teen with a terrible haircut has a reversal of fortune when he finds artefacts from the future lining a seagulls’ nest. By the Hox River in Nebraska, a window fuels both family pride and deadly revenge. In a godforsaken barn in what they suspect is Kentucky, Presidents Eisenhower, John Adams, and Rutherford B. Hayes are bemused to find themselves reincarnated as horses.

A new provocative love story from the New York Times bestselling author of All the Ugly and Wonderful Things. “The story of Zee and Gentry is the reason we read.” —Brunonia Barry Their journey will break them—or save them. A moving and complicated love story for our time, The Reckless...