Joakim Achrén
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Joakim Achrén

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Joakim Achrén is a Finnish entrepreneur with 20 years of founding companies and 6 years of investing in startups. He has built companies in gaming, technology, and media, and has experienced firsthand how the demands of entrepreneurship erode sleep quality over time. After years of early-morning insomnia triggered by the stress of building and investing in companies, Joakim spent several years researching sleep science and testing strategies on himself. He interviewed dozens of founders about their sleep struggles, studied peer-reviewed research, and developed practical tools for the unique challenges entrepreneurs face. Sleep Again distills everything he learned into a practical sleep guide for founders. It covers sleep science, lifestyle habits, mental strategies like the Mental Bouncer Technique, and a practical toolkit for building a better sleep environment. Joakim is also the author of Long Term Game: How to Build a Video Games Company, a guide for entrepreneurs on building games companies.
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